متابعة
Lorena Ronda
Lorena Ronda
Profesora de Marketing en Universidad de Deusto
بريد إلكتروني تم التحقق منه على deusto.es
عنوان
عدد مرات الاقتباسات
عدد مرات الاقتباسات
السنة
Are they willing to work for you? An employee-centric view to employer brand attractiveness
L Ronda, C Valor, C Abril
Journal of Product & Brand Management, 2018
1222018
Family-friendly practices, high-performance work practices and work–family balance: How do job satisfaction and working hours affect this relationship?
L Ronda, A Ollo-López, S Goñi-Legaz
Management Research: The Journal of the Iberoamerican Academy of Management …, 2016
802016
Understanding the expansion of circular markets: Building relational legitimacy to overcome the stigma of second-hand clothing
C Valor, L Ronda, C Abril
Sustainable Production and Consumption 30, 77-88, 2022
59*2022
Employer Femvertising: Women Empowerment in Employer Brand Messages
L Ronda, G Azanza
International Journal of Communication 15, 514–544, 2021
32*2021
How small traditional businesses can become attractive employers: A means-end analysis
L Ronda, C Valor, C Abril
Journal of Small Business Management 58 (2), 362-389, 2020
302020
Overcoming barriers for sustainable fashion: bridging attitude-behaviour gap in retail
L Ronda
International journal of retail & distribution management 52 (1), 44-61, 2024
282024
Job choice decisions: Understanding the role of nonnegotiable attributes and trade-offs in effective segmentation
L Ronda, C Abril, C Valor
Management Decision 59 (6), 1546-1561, 2021
252021
Does office aesthetics drive job choice? Boosting employee experience and well-being perception through workplace design
L Ronda, E De Gràcia
Employee Relations: The International Journal 44 (5), 1077-1091, 2022
212022
Conciliación: Atracción y retención de talento
L Ronda
Conciliación y Corresponsabilidad Laboral y Familiar, 209-227, 2019
4*2019
Gender differences in attitudes toward assisted reproduction in the Spanish population: the weight of religiosity and conservatism
M Aurrekoetxea-Casaus, L Ronda, L Govillard
Frontiers in Political Science 4, 1027997, 2022
22022
The nexus of fertility and politics: exploring the influence of social tolerance, religiosity, and political conservatism on the acceptance of assisted reproduction in Spain
M Aurrekoetxea-Casaus, L Ronda
Human Reproduction 39 (9), 2043-2052, 2024
2024
Resistance to Profem Employer Messages in Talent Attraction: The Case of Employer Femvertising Campaigns on LinkedIn
G Azanza, L Ronda, B Sanz
International Journal of Communication 18, 24, 2024
2024
Creating student value in higher education through customer-centric integrated marketing communication
J Gordon-Isasi, L Ronda
Journal of Marketing for Higher Education, 1-24, 2024
2024
Desarrollo de la identidad organizacional: el papel del liderazgo auténtico a través de la comunicación
G Azanza, L Ronda
Comunicar identidad (es), 207-222, 2020
2020
Employer brand choice: a hierarchical value model and utility structure
LR González
Universidad Pontificia Comillas, 2019
2019
How do employees choose employers?-Building the consideration and non-consideration set of employer brands
L Ronda, C Valor, C Abril
Universidad Pontificia Comillas, 2018
2018
يتعذر على النظام إجراء العملية في الوقت الحالي. عاود المحاولة لاحقًا.
مقالات 1–16