متابعة
RIANÉ DALZIEL
RIANÉ DALZIEL
بريد إلكتروني تم التحقق منه على g.nwu.ac.za
عنوان
عدد مرات الاقتباسات
عدد مرات الاقتباسات
السنة
Media and group influence on Generation Y consumers’ attitudes towards beauty products
RC Dalziel, N De Klerk
Spanish Journal of Marketing-ESIC 25 (1), 115-136, 2021
432021
HEDONIC AND UTILITARIAN SHOPPING MOTIVATIONS AMONG SOUTH AFRICAN BLACK GENERATION Y STUDENTS
RC Zeeman
North-West University, 2013
132013
Validation of a hedonic shopping motivation model in the South African context
RC Dalziel, AL Bevan-Dye
International Journal of Business and Management Studies 10 (2), 2018
92018
The effect of variety seeking and status consumption on generation Y consumers’ attitude toward beauty products: The mediating role of innovativeness
RC Dalziel, KL Sharp
Innovative Marketing 19 (1), 208-219, 2023
82023
Factors influencing South African female generation Y students’ purchase behaviour of beauty products
RC Dalziel
North-West University (South Africa), Vaal Triangle Campus, 2016
62016
Influence of product innovativeness and subjective norms on female generation Y students’ attitudes towards beauty products
R Dalziel, A Bevan-Dye
Int. J. Innov. Creativ. Change 5 (2), 533-550, 2019
52019
RELATIONSHIP BETWEEN VARIETY-SEEKING, STATUS CONSUMPTION, MEDIA INFLUENCE AND FEMALE GENERATION Y STUDENTS'ATTITUDE TOWARDS BEAUTY PRODUCTS
RC Dalziel, N de Klerk
The International Journal of Social Sciences and Humanity Studies 10 (1 …, 2018
32018
Influence of celebrities and salespeople on female Generation Y students? attitudes towards beauty products
R Dalziel
Proceedings of International Academic Conferences, 2019
22019
Beauty product brand experimentation: how celebrities and reference groups influence South African female Generation Y consumers
RC Dalziel
European Journal of International Management 22 (1), 31-51, 2024
12024
GENDER DIFFERENCES AMONGST AFRICAN GENERATION Y STUDENTS’HEDONIC AND UTILITARIAN SHOPPING MOTIVATIONS
R Dalziel, N De Klerk
International Journal of Business and Management Studies 9 (1), 163-176, 2017
12017
The Effect of Quality, Price and Trust towards Consumers’ Green Beauty Product Loyalty
C Synodinos, R Dalziel
1
媒体和群体对 Y 世代消费者对美容产 品态度的影响
RC Dalziel, N De Klerk
Spanish Journal of Marketing-ESIC 25 (1), 111-132, 2021
2021
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مقالات 1–12