| Decomposing the value of department store shopping into utilitarian, hedonic and social dimensions: Evidence from Finland T Rintamäki, A Kanto, H Kuusela, MT Spence International Journal of retail & distribution Management 34 (1), 6-24, 2006 | 968 | 2006 |
| Causes and consequences of emotions on consumer behaviour: A review and integrative cognitive appraisal theory L Watson, MT Spence European Journal of marketing 41 (5/6), 487-511, 2007 | 783 | 2007 |
| The moderating effects of problem characteristics on experts’ and novices’ judgments MT Spence, M Brucks Journal of marketing Research 34 (2), 233-247, 1997 | 348 | 1997 |
| Managerial intuition: A conceptual and operational framework S Shapiro, MT Spence Business horizons 40 (1), 63-69, 1997 | 337 | 1997 |
| Factors affecting consumer engagement on online social networks: self-congruity, brand attachment, and self-extension tendency FK Rabbanee, R Roy, MT Spence European Journal of Marketing 54 (6), 1407-1431, 2020 | 160 | 2020 |
| Omni-channel retailing: propositions, examples and solutions M Yrjölä, MT Spence, H Saarijärvi The International Review of Retail, Distribution and Consumer Research 28 (3 …, 2018 | 131 | 2018 |
| A test of the stability of the CETSCALE, a measure of consumers’ ethnocentric tendencies JA Nielsen, MT Spence Journal of Marketing Theory and Practice 5 (4), 68-76, 1997 | 117 | 1997 |
| Factors affecting encoding, retrieval, and alignment of sensory attributes in a memory-based brand choice task S Shapiro, MT Spence Journal of Consumer Research 28 (4), 603-617, 2002 | 112 | 2002 |
| COVID-19 and extremeness aversion: the role of safety seeking in travel decision making J Kim, J Park, J Lee, S Kim, H Gonzalez-Jimenez, J Lee, YK Choi, JC Lee, ... Journal of Travel Research 61 (4), 837-854, 2022 | 85 | 2022 |
| Expertise effects on prechoice decision processes and final outcomes: A protocol analysis H Kuusela, MT Spence, AJ Kanto European Journal of Marketing 32 (5/6), 559-576, 1998 | 83 | 1998 |
| Retailing and emergent technologies D Grewal, DK Gauri, G Das, J Agarwal, MT Spence Journal of Business Research 134, 198-202, 2021 | 77 | 2021 |
| From electronic WOM to social EWOM: Bridging the trust deficit J Pihlaja, H Saarijärvi, MT Spence, M Yrjölä Journal of Marketing Theory and Practice 25 (4), 340-356, 2017 | 75 | 2017 |
| Do Australian and American consumers differ in their perceived shopping experiences? A bi‐cultural analysis MY Jones, S Vilches‐Montero, MT Spence, SA Eroglu, KA Machleit International Journal of Retail & Distribution Management 38 (8), 578-596, 2010 | 69 | 2010 |
| Problem gambling among international and domestic university students in Australia: who is at risk? SM Moore, AC Thomas, S Kalé, M Spence, N Zlatevska, PK Staiger, ... Journal of Gambling Studies 29, 217-230, 2013 | 64 | 2013 |
| Mediation analysis revisited: Practical suggestions for addressing common deficiencies J Kim, E Hwang, M Phillips, S Jang, JE Kim, MT Spence, J Park Australasian Marketing Journal 26 (1), 59-64, 2018 | 62 | 2018 |
| Creating emotions via B2C websites MY Jones, MT Spence, C Vallaster Business Horizons 51 (5), 419-428, 2008 | 61 | 2008 |
| The color of choice: The influence of presenting product information in color on the compromise effect J Kim, MT Spence, R Marshall Journal of Retailing 94 (2), 167-185, 2018 | 54 | 2018 |
| Customers' perceptions of returning items purchased online: planned versus unplanned product returners T Rintamäki, MT Spence, H Saarijärvi, J Joensuu, M Yrjölä International Journal of Physical Distribution & Logistics Management 51 (4 …, 2021 | 47 | 2021 |
| Using the pairwise comparison method to assess competitive priorities within a supply chain H Saarijärvi, H Kuusela, MT Spence Industrial Marketing Management 41 (4), 631-638, 2012 | 43 | 2012 |
| Problem–problem solver characteristics affectingthe calibration of judgments MT Spence Organizational behavior and human decision processes 67 (3), 271-279, 1996 | 41 | 1996 |