Dawn Iacobucci

Получаване на мой собствен потребителски профил

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	Всички	От 2020
Позовавания	39748	11833
h-индекс	61	39
i10-индекс	123	77

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4 статии

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Съавтори

Adam DuhachekBielinski Family Faculty Scholar, Professor of Marketing, University of Illinois-ChicagoПотвърден имейл адрес: uic.edu
Amy OstromProfessor of Marketing, Arizona State UniversityПотвърден имейл адрес: asu.edu
Deidre PopovichTexas Tech UniversityПотвърден имейл адрес: ttu.edu
bobby j calderProfessor of Marketing, Journalism, and PsychologyПотвърден имейл адрес: kellogg.northwestern.edu
Kent GraysonKellogg School of ManagementПотвърден имейл адрес: kellogg.northwestern.edu
Geraldine Rosa HendersonProfessor, Marketing, Loyola University ChicagoПотвърден имейл адрес: luc.edu
Sergio RománProfessor of Marketing (University of Murcia, Spain)Потвърден имейл адрес: um.es
Matthew J. SchneiderDrexel UniversityПотвърден имейл адрес: drexel.edu
Sangkil MoonUNC at CharlotteПотвърден имейл адрес: uncc.edu
Debbie MacInnisMarshall School of Business University of Southern CaliforniaПотвърден имейл адрес: usc.edu
C. Whan ParkRobert E. Brooker Professor of Marketing, University of Southern CaliforniaПотвърден имейл адрес: marshall.usc.edu
Stan WassermanRudy Professor of Psychology, Statistics, and Sociology --- Indiana UniversityПотвърден имейл адрес: indiana.edu
Frank R. KardesProfessor of Marketing, University of CincinnatiПотвърден имейл адрес: uc.edu
Isabel P. RiquelmeProfessor of Marketing, University of Murcia (Spain)Потвърден имейл адрес: um.es
Andreas B. EisingerichProfessor of Marketing, Imperial College Business School, Imperial College LondonПотвърден имейл адрес: imperial.ac.uk
Georgios BakamitsosStetson UniversityПотвърден имейл адрес: stetson.edu
Xiaoyan DengThe Ohio State UniversityПотвърден имейл адрес: osu.edu
Anne CoughlanKellogg School of Management, Northwestern UniversityПотвърден имейл адрес: kellogg.northwestern.edu
Paul BergeyUniversity of Western AustraliaПотвърден имейл адрес: uwa.edu.au
Vincent OnyemahProfessor, Babson CollegeПотвърден имейл адрес: babson.edu

Следене

Dawn Iacobucci

Vanderbilt University

Потвърден имейл адрес: vanderbilt.edu


Заглавие Сортиране по цитати Сортиране по година Сортиране по заглавие	Позовавания Позовавания	Година
Marketing research: methodological foundations GA Churchill, D Iacobucci Dryden Press, 2006	10884	2006
Investments in consumer relationships: A cross-country and cross-industry exploration K De Wulf, G Odekerken-Schröder, D Iacobucci Journal of marketing 65 (4), 33-50, 2001	3629	2001
Brand attachment and brand attitude strength: Conceptual and empirical differentiation of two critical brand equity drivers CW Park, DJ MacInnis, J Priester, AB Eisingerich, D Iacobucci Journal of marketing 74 (6), 1-17, 2010	3384	2010
Structural equations modeling: Fit indices, sample size, and advanced topics D Iacobucci Journal of consumer psychology 20 (1), 90-98, 2010	3175	2010
A meditation on mediation: Evidence that structural equations models perform better than regressions D Iacobucci, N Saldanha, X Deng Journal of consumer psychology 17 (2), 139-153, 2007	1826	2007
New media interactive advertising vs. traditional advertising A Bezjian-Avery, B Calder, D Iacobucci Journal of advertising research 38, 23-32, 1998	945	1998
Distinguishing service quality and customer satisfaction: the voice of the consumer D Iacobucci, A Ostrom, K Grayson Journal of consumer psychology 4 (3), 277-303, 1995	838	1995
Marketing research GA Churchill, D Iacobucci Methodological foundations 8, 2002	735	2002
Mediation analysis D Iacobucci Sage, 2008	677	2008
Advancing alpha: Measuring reliability with confidence D Iacobucci, A Duhachek Journal of consumer psychology 13 (4), 478-487, 2003	661	2003
The calculus of service quality and customer satisfaction: theoretical and empirical differentiation and integration D Iacobucci, KA Grayson, A Ostrom Advances in services marketing and management 3 (C), 1-67, 1994	648	1994
Mediation analysis and categorical variables: The final frontier D Iacobucci Journal of Consumer Psychology 22 (4), 582-594, 2012	633	2012
Toward a more nuanced understanding of the statistical properties of a median split D Iacobucci, SS Posavac, FR Kardes, MJ Schneider, DL Popovich Journal of Consumer Psychology 25 (4), 652-665, 2015	539	2015
Dynamic effects among movie ratings, movie revenues, and viewer satisfaction S Moon, PK Bergey, D Iacobucci Journal of marketing 74 (1), 108-121, 2010	514	2010
Commercial and interpersonal relationships; using the structure of interpersonal relationships to understand individual-to-individual, individual-to-firm, and firm-to-firm … D Iacobucci, A Ostrom International Journal of research in Marketing 13 (1), 53-72, 1996	495	1996
Everything you always wanted to know about SEM (structural equations modeling) but were afraid to ask D Iacobucci Journal of Consumer Psychology 19 (4), 673-680, 2009	491	2009
Gender differences in the impact of core and relational aspects of services on the evaluation of service encounters D Iacobucci, A Ostrom Journal of consumer psychology 2 (3), 257-286, 1993	475	1993
Mean centering helps alleviate “micro” but not “macro” multicollinearity D Iacobucci, MJ Schneider, DL Popovich, GA Bakamitsos Behavior research methods 48 (4), 1308-1317, 2016	473	2016
The median split: Robust, refined, and revived D Iacobucci, SS Posavac, FR Kardes, MJ Schneider, DL Popovich Journal of Consumer Psychology 25 (4), 690-704, 2015	467	2015
Antecedents and consequences of adaptive selling confidence and behavior: a dyadic analysis of salespeople and their customers S Román, D Iacobucci Journal of the academy of Marketing Science 38, 363-382, 2010	451	2010

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