Public relations: Strategies and tactics DL Wilcox, GT Cameron, BH Reber Pearson, 2015 | 2585 | 2015 |
Relationship building and the use of Web sites: How Fortune 500 corporations use their Web sites to build relationships H Park, BH Reber Public Relations Review 34 (4), 409-411, 2008 | 307 | 2008 |
Tweeting as health communication: health organizations’ use of Twitter for health promotion and public engagement H Park, BH Reber, MG Chon Journal of health communication 21 (2), 188-198, 2016 | 295 | 2016 |
Gaining influence in public relations: The role of resistance in practice BK Berger, BH Reber Routledge, 2006 | 287 | 2006 |
Public relations: writing and media techniques DL Wilcox, BH Reber Pearson, 2014 | 268 | 2014 |
How activist groups use websites in media relations: Evaluating online press rooms BH Reber, JK Kim Journal of public relations research 18 (4), 313-333, 2006 | 241 | 2006 |
Public relations’ place in corporate social responsibility: Practitioners define their role SY Kim, BH Reber Public relations review 34 (4), 337-342, 2008 | 183 | 2008 |
Getting past platitudes: Factors limiting accommodation in public relations GT Cameron, F Cropp, BH Reber Journal of Communication Management 5 (3), 242-261, 2001 | 183 | 2001 |
Dimensions of disclosures: Corporate social responsibility (CSR) reporting by media companies J Hou, BH Reber Public Relations Review 37 (2), 166-168, 2011 | 182 | 2011 |
Framing analysis of activist rhetoric: How the Sierra Club succeeds or fails at creating salient messages BH Reber, BK Berger Public Relations Review 31 (2), 185-195, 2005 | 177 | 2005 |
Assessing Q-assessor: a validation study of computer-based Q sorts versus paper sorts BH Reber, SE Kaufman, F Cropp Operant Subjectivity 23 (4), 2000 | 121 | 2000 |
Measuring contingencies: Using scales to measure public relations practitioner limits to accommodation BH Reber, GT Cameron Journalism & Mass Communication Quarterly 80 (2), 431-446, 2003 | 120 | 2003 |
Using public relations to promote health: A framing analysis of public relations strategies among health associations H Park, BH Reber Journal of Health Communication 15 (1), 39-54, 2010 | 104 | 2010 |
Think public relations DL Wilcox, GT Cameron, BH Reber, JH Shin Pearson, 2014 | 103 | 2014 |
Finding influence: examining the role of influence in public relations practice BH Reber, BK Berger Journal of Communication Management 10 (3), 235-249, 2006 | 103 | 2006 |
Public relations today: Managing competition and conflict GT Cameron, DL Wilcox Allyn & Bacon, 2007 | 100 | 2007 |
Examination of media channels and types as health information sources for adolescents: Comparisons for black/white, male/female, urban/rural RW Lariscy, BH Reber, HJ Paek Journal of Broadcasting & Electronic Media 54 (1), 102-120, 2010 | 99 | 2010 |
The organization-public relationship and crisis communication: The effect of the organization-public relationship on publics' perceptions of crisis and attitudes toward the … H Park, BH Reber International Journal of Strategic Communication 5 (4), 240-260, 2011 | 96 | 2011 |
Roles of interpersonal and media socialization agents in adolescent self-reported health literacy: a health socialization perspective HJ Paek, BH Reber, RW Lariscy Health education research 26 (1), 131-149, 2011 | 92 | 2011 |
The new dynamic in corporate media relations: How Fortune 500 companies are using virtual press rooms to engage the press JE Pettigrew, BH Reber Journal of public relations research 22 (4), 404-428, 2010 | 90 | 2010 |