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‘Touch it, swipe it, shake it’: Does the emergence of haptic touch in mobile retailing advertising improve its effectiveness?
RF Mulcahy, AS Riedel
Journal of Retailing and Consumer Services 54, 101613, 2020
662020
Consumers experiencing vulnerability: a state of play in the literature
A Riedel, D Messenger, D Fleischman, R Mulcahy
Journal of Services Marketing 36 (2), 110-128, 2022
502022
Am I intruding? Developing a conceptualisation of advertising intrusiveness
AS Riedel, CS Weeks, AT Beatson
Journal of Marketing Management 34 (9-10), 750-774, 2018
482018
Does more sense make sense? An empirical test of high and low interactive retail technology
A Riedel, RF Mulcahy
Journal of Services Marketing 33 (3), 331-343, 2019
352019
Increasing the independence of vulnerable consumers through social support
A Beatson, A Riedel, M Chamorro-Koc, G Marston, L Stafford
Journal of Services Marketing 34 (2), 223-237, 2020
332020
Feeling the love? How consumer's political ideology shapes responses to AI financial service delivery
A Riedel, R Mulcahy, G Northey
International Journal of Bank Marketing 40 (6), 1102-1132, 2022
322022
How Gordon Ramsay appeals to consumers: Effects of self-concept clarity and celebrity meaning on celebrity endorsements
D Soneji, A Riedel, B Martin
Journal of Strategic Marketing 23 (5), 457-468, 2015
252015
I’ma believer! Believability of social media marketing
R Mulcahy, A Riedel, A Beatson, B Keating, S Mathews
International Journal of Information Management 75, 102730, 2024
182024
The impact of gender and age on bullying role, self-harm and suicide: evidence from a cohort study of Australian children
K Ahmad, A Beatson, M Campbell, R Hashmi, BW Keating, R Mulcahy, ...
PLoS one 18 (1), e0278446, 2023
182023
Encouraging young adults with a disability to be independent in their journey to work: A segmentation and application of Theory of Planned Behaviour approach
A Beatson, A Riedel, M Chamorro-Koc, G Marston, L Stafford
Heliyon 6 (2), 2020
142020
“Going on a sensory adventure, a touchy subject?”: investigating haptic technology and consumer adventure orientation
RF Mulcahy, A Riedel
Journal of Service Theory and Practice 32 (1), 5-29, 2022
132022
Dealing with intrusive ads: a study of which functionalities help consumers feel agency
AS Riedel, CS Weeks, AT Beatson
International Journal of Advertising 43 (2), 361-387, 2024
122024
Inclusivity and diversity: A systematic review of strategies employed in the higher education marketing discipline
AS Riedel, AT Beatson, U Gottlieb
Journal of Marketing Education 45 (2), 123-140, 2023
112023
Factors influencing the journey to work for young people with physical and/or neurological conditions
A Beatson, A Riedel, M Chamorro-Koc, G Marston, L Stafford
Disability and rehabilitation, 1-9, 2019
82019
Avoiding excessive AI service agent anthropomorphism: examining its role in delivering bad news
RF Mulcahy, A Riedel, B Keating, A Beatson, K Letheren
Journal of Service Theory and Practice 34 (1), 98-126, 2024
72024
Vulnerability on the frontline: systematic review and meta-analysis of frontline employee vulnerability
A Riedel, A Beatson, A Worsteling, RF Mulcahy, BW Keating
Journal of Service Management 34 (5), 867-895, 2023
62023
Push notifications and news snacking: The impact of mobile news alert framing on reader engagement
R Barnes, R Mulcahy, A Riedel
new media & society, 14614448231196580, 2023
62023
I'd better say something! How empathy shapes bystander psychological reactance and intervention to online trolling of service organizations
RF Mulcahy, A Riedel, BW Keating, A Beatson, M Campbell
Journal of Service Management 34 (5), 1064-1087, 2023
42023
Communication channel efficiency across the early lifecycle stages of a brand
AS Riedel, M Lawley, D Birch
Journal of Strategic Marketing 31 (1), 254-266, 2023
42023
Young adult drug interventions: a social marketing systematic review and research agenda
A Riedel, R Mulcahy, A Beatson, B Keating
Journal of Social Marketing 12 (2), 191-221, 2022
42022
En aquests moments el sistema no pot dur a terme l'operació. Torneu-ho a provar més tard.
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