| Trends in influencer marketing: a review and bibliometric analysis AS Tanwar, H Chaudhry, MK Srivastava Journal of Interactive Advertising 22 (1), 1-27, 2022 | 106 | 2022 |
| Customer relationship management research from 2007 to 2016: An academic literature review S Sota, H Chaudhry, A Chamaria, A Chauhan Journal of Relationship Marketing 17 (4), 277-291, 2018 | 82 | 2018 |
| Customer relationship management research in hospitality industry: a review and classification S Sota, H Chaudhry, MK Srivastava Journal of Hospitality Marketing & Management 29 (1), 39-64, 2020 | 75 | 2020 |
| The impact of an assessment policy upon teachers’ self-reported assessment beliefs and practices: A quasi-experimental study of Indian teachers in private schools GTL Brown, H Chaudhry, R Dhamija International Journal of Educational Research 71, 50-64, 2015 | 67 | 2015 |
| Revisiting relationship marketing and customer relationship management in leading tourism and hospitality journals: Research trends from 2001 to 2013 M Maggon, H Chaudhry Journal of Relationship Marketing 14 (1), 53-77, 2015 | 64 | 2015 |
| Exploring relationships between customer satisfaction and customer attitude from customer relationship management viewpoint: An empirical study of leisure travellers M Maggon, H Chaudhry FIIB Business Review 7 (1), 57-65, 2018 | 59 | 2018 |
| Influencer marketing as a tool of digital consumer engagement: A systematic literature review AS Tanwar, H Chaudhry, MK Srivastava Indian Journal of Marketing 51 (10), 27-42, 2021 | 36 | 2021 |
| Brand identity and culture interaction in the Indian context: a grounded approach A Sharma, S Patro, H Chaudhry Journal of Advances in Management Research 19 (1), 31-54, 2022 | 20 | 2022 |
| Social media influencers: literature review, trends and research agenda AS Tanwar, H Chaudhry, MK Srivastava Journal of Advances in Management Research 21 (2), 173-202, 2024 | 16 | 2024 |
| Moderating role of gender amongst various constructs of CRM: An empirical study of Indian hotels M Maggon, H Chaudhry Journal of Advances in Management Research 16 (1), 123-140, 2019 | 11 | 2019 |
| Exploring the relationship between demographic factors and consumers’ buying behaviour towards cause-based marketing: An assessment study S Gupta, H Chaudhry, H Kamal Indian Journal of Marketing 45 (10), 49-61, 2015 | 9 | 2015 |
| Anatomy of compromising email accounts S Khanna, H Chaudhry 2012 IEEE International Conference on Information and Automation, 640-645, 2012 | 9 | 2012 |
| New record of Hemitarsonemus latus Banks (Tarsonemidae) as a parasite of Bemisia gossypiperda M. & L. PC Gupta, HS Chaudhry | 9 | 1971 |
| Concept of Brand in Higher Education. H Chaudhry, S Gupta, AS Chauhan Vilakshan: The XIMB Journal of Management 14 (2), 2017 | 8 | 2017 |
| Inbound & Outbound Email Traffic Analysis and Its SPAM Impact S Khanna, H Chaudhry, GS Bindra 2012 Fourth International Conference on Computational Intelligence …, 2012 | 6 | 2012 |
| Evidence of disillusionment of younger cohorts in higher education in India H Chaudhry, S Gupta, R Nargundkar, A Chauhan Journal of Education 198 (2), 146-154, 2018 | 3 | 2018 |
| Impact of Extra and Co-curricular Activities on Branding of k-12 Schools: Parent’s Perspective H Chaudhry, A Chauhan EVIDENCE BASED MANAGEMENT 116, 2017 | 3 | 2017 |
| Consumers' Motivation for Participating in Cause Related Marketing: An Exploratory Study H Chaudhry, S Gupta Indian Journal of Marketing 45 (1), 36-48, 2015 | 2 | 2015 |
| Is it really making an impact? Examining the effect of social media marketing participation benefits on perceived value and behavioural intention: Evidences from India M Maggon, H Chaudhry International Journal of Leisure and Tourism Marketing 4 (3-4), 189-206, 2015 | 2 | 2015 |
| Effect of ascorbic acid on Dacus cucurbitae (Coquillett) maggots in the artificial diet under aseptic condition. BG Srivastava, NC Pant, HS Chaudhry | 2 | 1978 |
shikha sotaSenior PM- Amazon UK. PhD - IIT DelhiCorreu electrònic verificat a dms.iitd.ac.in