| Getting liberals and conservatives to go green: Political ideology and congruent appeals B Kidwell, A Farmer, DM Hardesty Journal of Consumer Research 40 (2), 350-367, 2013 | 573 | 2013 |
| Subjective knowledge, search locations, and consumer choice C Moorman, K Diehl, D Brinberg, B Kidwell Journal of Consumer Research 31 (3), 673-680, 2004 | 532 | 2004 |
| Emotional intelligence in marketing exchanges B Kidwell, DM Hardesty, BR Murtha, S Sheng Journal of marketing 75 (1), 78-95, 2011 | 404 | 2011 |
| An examination of perceived behavioral control: Internal and external influences on intention B Kidwell, RD Jewell Psychology & Marketing 20 (7), 625-642, 2003 | 277 | 2003 |
| Consumer emotional intelligence: Conceptualization, measurement, and the prediction of consumer decision making B Kidwell, DM Hardesty, TL Childers Journal of Consumer Research 35 (1), 154-166, 2008 | 266 | 2008 |
| Promoting positive change: Advancing the food well-being paradigm MG Bublitz, LA Peracchio, AR Andreasen, J Kees, B Kidwell, EG Miller, ... Journal of Business Research 66 (8), 1211-1218, 2013 | 190 | 2013 |
| An examination of college student money management tendencies B Kidwell, R Turrisi Journal of Economic Psychology 25 (5), 601-616, 2004 | 182 | 2004 |
| Perceiving emotion in the buyer–seller interchange: the moderated impact on performance B Kidwell, RG McFarland, RA Avila Journal of Personal Selling & Sales Management 27 (2), 119-132, 2007 | 148 | 2007 |
| The influence of past behavior on behavioral intent: An information‐processing explanation B Kidwell, RD Jewell Psychology & Marketing 25 (12), 1151-1166, 2008 | 145 | 2008 |
| Emotional calibration effects on consumer choice B Kidwell, DM Hardesty, TL Childers Journal of Consumer Research 35 (4), 611-621, 2008 | 130 | 2008 |
| More than a feeling: Emotional contagion effects in persuasive communication J Hasford, DM Hardesty, B Kidwell Journal of Marketing Research 52 (6), 836-847, 2015 | 115 | 2015 |
| Determinants of money management behavior B Kidwell, D Brinberg, R Turrisi Journal of Applied Social Psychology 33 (6), 1244-1260, 2003 | 76 | 2003 |
| Happy wife, happy life: Food choices in romantic relationships J Hasford, B Kidwell, V Lopez-Kidwell Journal of Consumer Research 44 (6), 1238-1256, 2018 | 73 | 2018 |
| The moderated influence of internal control: An examination across health‐related behaviors B Kidwell, RD Jewell Journal of Consumer Psychology 13 (4), 377-386, 2003 | 73 | 2003 |
| Emotional ability training and mindful eating B Kidwell, J Hasford, DM Hardesty Journal of Marketing Research 52 (1), 105-119, 2015 | 70 | 2015 |
| Effective messaging strategies to increase brand love for sociopolitical activist brands F Ahmad, F Guzmán, B Kidwell Journal of Business Research 151, 609-622, 2022 | 69 | 2022 |
| Helping a few a lot or many a little: Political ideology and charitable giving A Farmer, B Kidwell, DM Hardesty Journal of Consumer Psychology 30 (4), 614-630, 2020 | 66 | 2020 |
| The quest for eating right: Advancing food well-being MG Bublitz, LA Peracchio, AR Andreasen, J Kees, B Kidwell, EG Miller, ... Journal of Research for Consumers, 1, 2011 | 65 | 2011 |
| The motivational impact of perceived control on behavioral intentions B Kidwell, RD Jewell Journal of Applied Social Psychology 40 (9), 2407-2433, 2010 | 55 | 2010 |
| Emotional ability and nonverbal communication B Kidwell, J Hasford Psychology & Marketing 31 (7), 526-538, 2014 | 51 | 2014 |
David M HardestyUniversity of KentuckyCorreu electrònic verificat a uky.edu
