The effect of social media on firm performance R Tajvidi, A Karami Computers in Human Behavior 115, 105174, 2021 | 624 | 2021 |
The growth of cyber entrepreneurship in the food industry: Virtual community engagement in the COVID-19 era R Tajvidi, M Tajvidi British Food Journal 123 (10), 3309-3325, 2021 | 83 | 2021 |
Investigating the relationship between market-orientation and competitive advantages in Iran Tractor Manufacturing Industrial Group M Faryabi, R Tajvidi, M Tajvidi PRODUCTIVITY MANAGEMENT (BEYOND MANAGEMENT) 5 (17), 131-160, 2011 | 14 | 2011 |
Building loyalty in the fast fashion market: The key role of customer brand identification JJ Blazquez-Resino, MP Martínez-Ruiz, R Tajvidi Journal of Global Fashion Marketing 16 (1), 47-70, 2025 | | 2025 |
PRODUCT INNOVATION, AND PERFORMANCE IN STAR RATED HOTELS IN KENYA EXPLORING THE RELATIONSHIP BETWEEN SOCIAL MEDIA MARKETING R Tajvidi, A Karami Top Academic Journal of Humanities and Social Sciences 1 (1), 26-43, 2023 | | 2023 |
Identifying the True Revolution in Loyalty Programmes Thinking: B2B Channel Marketing Adoption and Digital Opportunities A Marjan, C Graham, R Tajvidi Academy of Marketing Conference 2023, 2023 | | 2023 |
AI Adaption Factors in Online Service Q Lin, R Tajvidi International Conference on the Leadership and Management of Projects in the …, 2022 | | 2022 |
Achieving channel leadership through B2B digital loyalty programs A Marjan, C Graham, R Tajvidi International Conference on the Leadership and Management of Projects in the …, 2022 | | 2022 |
Bangor Business School R Tajvidi, A Karami | | 2014 |