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Dina El-Shihy
Dina El-Shihy
Assistant Professor of Marketing
Verificeret mail på ngu.edu.eg
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Online Learning in Egyptian Universities Post COVID-19 Pandemic: A Student's Perspective.
H Kaoud, D El-Shihy, M Yousri
International Journal of Emerging Technologies in Learning 16 (18), 2021
252021
The influence of AI chatbots in fintech services on customer loyalty within the banking industry
D El-Shihy, M Abdelraouf, M Hegazy, N Hassan
Future of Business Administration 3 (1), 16-28, 2024
62024
Assessing the effect of consumers’ attitudes toward push-notifications and shopping intentions
TA Awad, DA El-Shihy
Editorial Team, 2014
32014
A Sociopsychological Approach to Millennials Attitudes on Social Networking Sites
D El-Shihy, T Awad
Digital Technologies Research and Applications 1 (1), 31-43, 2022
22022
Unveiling the psychological mechanisms behind sports celebrity social media endorsements
D El-Shihy
Cogent Business & Management 11 (1), 2376771, 2024
12024
Marketing and Managerial Recommendations for University-Based Professional Development Programs (Analytical Research Study)
D El- Shihy, L Marmouche
المجلة العلمية للإقتصاد و التجارة 54 (1), 83-116, 2024
2024
The Relationship between the Technology-Organization-Environment (TOE) Framework and Start-up’s Performance: The Mediating Role of Digital Marketing Adoption
D El-Shihy, N Hassan
المجلة العلمية للإقتصاد و التجارة 53 (4), 89-128, 2023
2023
Motives and Consequences of Maladaptive Social Networking Sites Use
D El-Shihy
Online Identity-An Essential Guide, 2023
2023
Marketing and Managerial Recommendations for University-Based Professional Development Programs
DAM El-Shihy, LMR Marmouche
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Artikler 1–9