| Mr. Potato Head fights food waste: The effect of anthropomorphism in promoting ugly food X Shao, EH Jeong, SCS Jang, Y Xu International Journal of Hospitality Management 89, 102521, 2020 | 82 | 2020 |
| Would you bring home ugly produce? Motivators and demotivators for ugly food consumption Y Xu, EH Jeong, SCS Jang, X Shao Journal of Retailing and Consumer Services 59, 102376, 2021 | 57 | 2021 |
| The effects of restaurant green demarketing on green skepticism and dining intentions: Investigating the roles of benefit associations and green reputation X Zhang, X Shao, EHL Jeong, SCS Jang International Journal of Hospitality Management 97, 103007, 2021 | 51 | 2021 |
| Investigating onsite restaurant interactive self-service technology (ORISST) use: Customer expectations and intentions Y Xu, EH Jeong, AE Baiomy, X Shao International Journal of Contemporary Hospitality Management 32 (10), 3335-3360, 2020 | 46 | 2020 |
| Green marketing versus demarketing: The impact of individual characteristics on consumers’ evaluations of green messages X Shao, EH Jeong, X Zhang, SC Jang Journal of Hospitality & Tourism Research 49 (1), 29-44, 2025 | 20 | 2025 |
| I am worth more than you think I am: Investigating the effects of upcycling on event attendees' recycling intention X Zhang, X Shao, EH Jeong, E Olson International Journal of Hospitality Management 94, 102888, 2021 | 20 | 2021 |
| Exploring the effects of value co-creation strategies in event services on attendees’ citizenship behaviors: The roles of customer empowerment and psychological ownership X Zhang, S Singh, J Li, X Shao Journal of Retailing and Consumer Services 76, 103619, 2024 | 15 | 2024 |
| Effectiveness of anthropomorphism in ugly food promotion: Do gender and age matter? X Shao, EH Jeong, SC Jang Journal of Foodservice Business Research 24 (5), 596-611, 2021 | 14 | 2021 |
| Plant-based food is unhealthy—that’s not true! How can corrective messages help promote plant-based menus in quick-service restaurants? X Zhang, EH Jeong, X Shao, SC Jang International Journal of Contemporary Hospitality Management 35 (9), 3216-3234, 2023 | 13 | 2023 |
| Understanding consumers’ acceptance of edible food packaging: The role of consumer innovativeness X Zhang, H Wen, X Shao Journal of Retailing and Consumer Services 80, 103903, 2024 | 9 | 2024 |
| Unveiling the impact of interpersonal interactions on brand love: Insights from a dual-path framework J Li, F Ma, X Shao, X Zhang Journal of Travel Research, 00472875241269977, 2024 | 3 | 2024 |
| The effects of product transformation salience (PTS) on festival visitors’ recycling intentions: Do gender and age matter? X Zhang, EH Jeong, X Shao, ED Olson Journal of Convention & Event Tourism 23 (4), 318-342, 2022 | 1 | 2022 |
| The role of perceived control and redress propensity on propensity to complain X Shao Iowa State University, 2017 | 1 | 2017 |
| Politics and dinner tables do mix! exploring the role of consumers’ political orientation in plant-based food promotion at restaurants X Shao, EHL Jeong International Journal of Hospitality Management 122, 103874, 2024 | | 2024 |
| Furry friends welcome! Investigating dog-owners’ perceived value of dining out with their pets X Shao, X Zhang, E Jeong, J Li, H Shin International Journal of Hospitality Management 121, 103820, 2024 | | 2024 |
| Look What We Have Done to Fight Plate Waste! A Case of the Iowa State University Joan Bice Underwood Tearoom ED Olson, EH Jeong, X Zhang, X Shao, K Ginapp, J Kramer Journal of Hospitality & Tourism Cases 11 (4), 101-107, 2023 | | 2023 |
EunHa (Lena) Jeong, Ph.D.Associate Professor - Iowa State UniversityVerificeret mail på iastate.edu
