| Consumer resistance: From anti-consumption to revenge MV Nepomuceno, M Rohani, Y Grégoire Consumer Perception of Product Risks and Benefits, 345-364, 2017 | 38 | 2017 |
| Dynamic capabilities and firm performance: the rise and fall of Charles Schwab M Rohani, N Shahrasbi, Y Gregoire Journal of Financial Services Marketing, 1-16, 2021 | 8 | 2021 |
| Organizational Readiness in the Operations Management and Information Systems Disciplines: Concept Review and a Crisp Set Comparative Analysis N Shahrasbi, M Rohani Journal of Supply Chain and Operations Management 16 (3), 246-262, 2018 | 7 | 2018 |
| Self-determination theory and customer revenge behavior: explaining how customers regulate their anger and revenge behavior N Shahrasbi, M Rohani, M Purmehdi, A Rajabzadeh Ghatari Journal of Consumer Marketing 41 (2), 129-147, 2024 | 3 | 2024 |
| The Role of Emotion Regulation on Customer Behavior Following Double Deviation: a Cross Cultural Perspective M Rohani, N Haj-Salem, J Chebat 12th International Research Conference in Service Management, 211-222, 2012 | 3 | 2012 |
| “Big Fish” or “Small Fish”: How Institutional Theory and Resource Dependence Theory Explain Institutional Change in Organizational Field M Sharifian, N Shahrasbi, M Rohani Journal of Marketing and Strategic Management 12, 54-67, 2019 | 2 | 2019 |
| The attenuation effects of time and “sensemaking” surveys on customer revenge Y Grégoire, M Khamitov, FA Carrillat, M Rohani Journal of the Academy of Marketing Science 52 (4), https://doi.org/10.1007 …, 2024 | 1 | 2024 |
| When questions change customer revenge responses: studying the effects of form and content of questionnaires over time M Rohani HEC Montreal (Canada), 2014 | 1 | 2014 |
| The attenuation effects of time and Y Gregoire, M Khamitov, F Carrillat, M Rohani | | 2024 |
| How to design & implement Mimic Pro as gamified activities for business curriculum M Rohani | | 2021 |
| How customer self-determination regulates customers’ anger and revenge behavior M Rohani American Marketing Association Summer Academic Conference, 2021 | | 2021 |
| BUSAD113 Course Redesign (An active Learning Approach To Business In Digital Age Class) M Rohani | | 2020 |
| How would you use research to generate customer insights that better the experience whilst impacting core business metrics (ie, acquisition, retention, and engagement)? M Rohani | | 2020 |
| CV and Job Interview Preparation for undergraduate Students M Rohani | | 2020 |
| How to Design & Implement Gamified Activities for Business Curriculum M Rohani | | 2020 |
| How to Design & Implement Gamified Activities M Rohani | | 2020 |
| Data Analytics-Segmentation of Data M Rohani | | 2020 |
| On-site Search Engine Optimization M Rohani | | 2020 |
| Applied Method Of Repeated Voice Opportunity M Rohani | | 2019 |
| Mimic Pro Digital Marketing Certificate M Rohani | | 2019 |
Nasser ShahrasbiAssociate Professor, San Francisco State UniversityVerificeret mail på sfsu.edu