| Transformative service research: an agenda for the future L Anderson, AL Ostrom, C Corus, RP Fisk, AS Gallan, M Giraldo, ... Journal of Business Research 66 (8), 1203-1210, 2013 | 1178 | 2013 |
| An expanded servicescape perspective MS Rosenbaum, C Massiah Journal of service management 22 (4), 471-490, 2011 | 865 | 2011 |
| How to create a realistic customer journey map MS Rosenbaum, ML Otalora, GC Ramírez Business horizons 60 (1), 143-150, 2017 | 705 | 2017 |
| When customers receive support from other customers: Exploring the influence of intercustomer social support on customer voluntary performance MS Rosenbaum, CA Massiah Journal of service research 9 (3), 257-270, 2007 | 637 | 2007 |
| Exploring the social supportive role of third places in consumers' lives MS Rosenbaum Journal of Service Research 9 (1), 59-72, 2006 | 567 | 2006 |
| A cup of coffee with a dash of love: An investigation of commercial social support and third-place attachment MS Rosenbaum, J Ward, BA Walker, AL Ostrom Journal of Service research 10 (1), 43-59, 2007 | 415 | 2007 |
| Conceptualisation and aspirations of transformative service research M Rosenbaum, C Corus, A Ostrom, L Anderson, R Fisk, A Gallan, ... Journal of Research for Consumers, 2011 | 359 | 2011 |
| Loyalty programs and a sense of community MS Rosenbaum, AL Ostrom, R Kuntze Journal of Services Marketing 19 (4), 222-233, 2005 | 317 | 2005 |
| Am I welcome here? Exploring how ethnic consumers assess their place identity MS Rosenbaum, DY Montoya Journal of Business Research 60 (3), 206-214, 2007 | 293 | 2007 |
| Design for service inclusion: creating inclusive service systems by 2050 RP Fisk, AM Dean, L Alkire, A Joubert, J Previte, N Robertson, ... Journal of Service Management 29 (5), 834-858, 2018 | 256 | 2018 |
| The symbolic servicescape: Your kind is welcomed here MS Rosenbaum Journal of Consumer Behaviour: An International Research Review 4 (4), 257-267, 2005 | 223 | 2005 |
| Commentary: vulnerable consumers in service settings MS Rosenbaum, T Seger-Guttmann, M Giraldo Journal of Services Marketing 31 (4/5), 309-312, 2017 | 175 | 2017 |
| Restorative servicescapes: restoring directed attention in third places MS Rosenbaum Journal of Service Management 20 (2), 173-191, 2009 | 175 | 2009 |
| The restorative potential of shopping malls MS Rosenbaum, ML Otalora, GC Ramírez Journal of Retailing and Consumer Services 31, 157-165, 2016 | 162 | 2016 |
| Who buys that? Who does what? Analysis of cross-cultural consumption behaviours among tourists in Hawaii MS Rosenbaum, DL Spears Journal of Vacation Marketing 11 (3), 235-247, 2005 | 152 | 2005 |
| Beyond hardcore gambling: Understanding why mainland Chinese visit casinos in Macau IA Wong, MS Rosenbaum Journal of Hospitality & Tourism Research 36 (1), 32-51, 2012 | 149 | 2012 |
| If you install it, will they use it? Understanding why hospitality customers take “technological pauses” from self-service technology MS Rosenbaum, IKA Wong Journal of Business Research 68 (9), 1862-1868, 2015 | 142 | 2015 |
| Return on community for consumers and service establishments MS Rosenbaum Journal of Service Research 11 (2), 179-196, 2008 | 142 | 2008 |
| How to implement a customer satisfaction program E Naumann, DW Jackson Jr, MS Rosenbaum Business Horizons 44 (1), 37-37, 2001 | 125 | 2001 |
| Commentary: transformative service research and social marketing–converging pathways to social change R Russell-Bennett, RP Fisk, MS Rosenbaum, N Zainuddin Journal of Services Marketing 33 (6), 633-642, 2019 | 122 | 2019 |
IpKin Anthony WongUniversity of MacauVerificeret mail på um.edu.mo