| Customer knowledge management competence: Towards a theoretical framework M Rollins, A Halinen Proceedings of the 38th Annual Hawaii International Conference on System …, 2005 | 248 | 2005 |
| The impact of economic downturns on marketing M Rollins, D Nickell, J Ennis Journal of Business Research 67 (1), 2727-2731, 2014 | 115 | 2014 |
| Inter‐firm customer knowledge sharing in logistics services: an empirical study M Rollins, S Pekkarinen, M Mehtälä International Journal of Physical Distribution & Logistics Management 41 (10 …, 2011 | 88 | 2011 |
| Understanding salespeople's learning experiences through blogging: A social learning approach M Rollins, D Nickell, J Wei Industrial Marketing Management 43 (6), 1063-1069, 2014 | 81 | 2014 |
| Does customer information usage improve a firm's performance in business-to-business markets? M Rollins, DN Bellenger, WJ Johnston Industrial Marketing Management 41 (6), 984-994, 2012 | 57 | 2012 |
| Customer information utilization in business-to-business markets: Muddling through process? M Rollins, DN Bellenger, WJ Johnston Journal of Business Research 65 (6), 758-764, 2012 | 57 | 2012 |
| How to not only survive but thrive during recession: a multi‐wave, discovery‐oriented study D Nickell, M Rollins, K Hellman Journal of Business & Industrial Marketing 28 (5), 455-461, 2013 | 53 | 2013 |
| Complexity of sales situation and sales lead performance: An empirical study in business-to-business company T Virtanen, P Parvinen, M Rollins Industrial Marketing Management 45, 49-58, 2015 | 44 | 2015 |
| Role conflict and ambiguity confronting transnational business networkers: Contrasting social stigma and relational risks for Chinese and Western boundary spanners AH Liu, AN Gould, M Rollins, H Gao Industrial Marketing Management 43 (6), 911-919, 2014 | 37 | 2014 |
| The role of mentoring on outcome based sales performance: A qualitative study from the insurance industry M Rollins, B Rutherford, D Nickell International Journal of Evidence Based Coaching and Mentoring 12 (2), 119-132, 2014 | 34 | 2014 |
| Ethical climate and job satisfaction among organizational buyers: An empirical study NA Anaza, B Rutherford, M Rollins, D Nickell Journal of Business & Industrial Marketing 30 (8), 962-972, 2015 | 32 | 2015 |
| Digital entrepreneurial internationalizers: Definitions, theoretical implications, and research avenues M Gabrielsson, S Fraccastoro, A Ojala, M Rollins | 19 | 2021 |
| Industrial BRAND-personality formation in a B2B stakeholder network: A service-dominant logic approach M Kovalchuk, M Gabrielsson, M Rollins Industrial Marketing Management 114, 313-330, 2023 | 12 | 2023 |
| The internationalization of B2B digital platform providers: The role of cross-national distance and digital characteristics A Ojala, M Rollins, S Fraccastoro, M Gabrielsson University of Hawai'i at Manoa, 2020 | 12 | 2020 |
| Customer information usage and its effect on seller company's customer performance in business-to-business markets: an empirical study M Rollins Turku School of Economics, 2008 | 9 | 2008 |
| Learning by Blogging: Understanding Salespeople’s Learning Experiences on Social Media M Rollins, J Wei, D Nickell Hawaii International Conference on Systems Science, 2014 | 8 | 2014 |
| Customer knowledge management competence: Towards a theoretical framework. System Sciences, 2005. HICSS'05 M Rollins, A Halinen Proceedings of the 38th Annual Hawaii International Conference on, 240a-240a, 2005 | 8 | 2005 |
| Exploring the role of the project manager in organizational knowledge creation T Bibbes, M Rollins, W Johnston International Journal of Knowledge Management (IJKM) 13 (3), 38-54, 2017 | 5 | 2017 |
| The Salesperson’s Use of Global Customer Relationship Management Systems M Rollins, M Gabrielsson Hawaii International Conference on System Sciences, 2016 | 4 | 2016 |
| Networking and the outward/inward innovativeness and internationalisation of firms in Poland M Szymura-Tyc, M Rollins Journal of East European Management Studies 25 (2), 264-300, 2020 | 3 | 2020 |
David NickellProfessor of Marketing, University of West GeorgiaVerificeret mail på westga.edu