| WITHDRAWN: Technology at door step: Consumer perception on food delivery aggregators PS Buvaneswari, MS Swetha, T Ragetha, D Nisha Materials Today: Proceedings, 2021 | 6 | 2021 |
| Blockchain Technology In Marketing Sector–A Tows Matrix Analysis PS Buvaneswari, MS Swetha International Journal of Scientific Research and Review, 2019 | 4 | 2019 |
| An empirical study on consumer awareness on digital footprints MS Swetha, PS Buvaneswari, U Kottaisamy International Journal of Advanced Science and Technology 28 (17), 759-768, 2019 | 3 | 2019 |
| Ad avoidance in digital advertising: The impact of privacy disruption and perceived intrusiveness PS Buvaneswari, MS Swetha International Conference on Digital Transformation in Business: Navigating …, 2024 | 2 | 2024 |
| Enterprise Gamification: A Motivational Drive at Workplace PS Buvaneswari, MS Swetha SCOPUS IJPHRD CITATION SCORE 10 (7), 43, 2019 | 2 | 2019 |
| THE FUTURE OF DIGITAL NOMADISM IN VOLATILITY, UNCERTAINTY, COMPLEXITY, AND AMBIGUITY (VUCA) WORLD MS Swetha | | 2024 |
| Assessing students’ motivation in The adoption of massive open online courses. PS Buvaneswari, MS Swetha, C Chittibabu Research and Reflection on Education 21 (1), 190–203, 2023 | | 2023 |
| Impact Of Instructional , Peer And Technical Support On Students ’ MOOCS Adoption PS Buvaneswari, MS Swetha Journal of the Oriental Institute M.S. University of Baroda 71 (09), 87–94, 2022 | | 2022 |
| Cryptocurrencies in G4 countries: Regulations, Threats and Opportunities PS Buvaneswari, MS Swetha, T Ragetha SHODHSAMHITA: Journal of Fundamental & Comparative Research 9 (1), 80-87, 2022 | | 2022 |
| UNDERSTANDING CUSTOMERS’AWARENESS AND PERCEPTION ON INVASIVE MARKETING STRATEGIES MS Swetha, PS Buvaneswari Studies in Indian Place Names 40 (59), 123-128, 2020 | | 2020 |
| From Fear to Resilience: Human Behaviour and Perception during Pandemic MS Swetha, PS Buvaneswari THE GLOBAL IMPACT OF COVID-19 on Society, Business and Economy 1, 94–103, 2020 | | 2020 |
| Emotional Intelligence of Research Scholars : Empirical Evidence from Scholar ’ s Self - Assessment PS Buvaneswari, MS Swetha ADALYA 8 (10), 1254–1257, 2019 | | 2019 |
| Digital Marketing : An Empirical Examination on Awareness and Perception on Intrusive Marketing Strategies. PS Buvaneswari, MS Swetha International Journal of Engineering & Technology 7 (39), 793–795., 2018 | | 2018 |
| GAMIFICATION: A Game Changer to Revolutionise Business PS Buvaneswari, MS Swetha Kaveripakkam College Journal of Management Research 8 (26), 28-33, 2018 | | 2018 |
| Impact of SBI Merger with Its Associates on Customer Satisfaction PS Buvaneswari, MS Swetha Ajanta 7 (3), 113-119, 2018 | | 2018 |
| A Critical Evaluation of VMSD in the Retail Apparel Industry K Nithya, MS Swetha Indian Journal of Research 7 (1), 55-69, 2017 | | 2017 |
Dr P S BuvaneswariAssistant Professor of Commerce, University Of MadrasBestätigte E-Mail-Adresse bei unom.ac.in
