| Understanding consumer’s showrooming behaviour: Extending the theory of planned behaviour S Arora, K Singha, S Sahney Asia Pacific Journal of Marketing and Logistics 29 (2), 409-431, 2017 | 166 | 2017 |
| Antecedents to consumers’ showrooming behaviour: An integrated TAM-TPB framework S Arora, S Sahney Journal of Consumer Marketing 35 (4), 438-450, 2018 | 151 | 2018 |
| Webrooming behaviour: a conceptual framework S Arora, S Sahney International Journal of Retail & Distribution Management 45 (7/8), 762-781, 2017 | 137 | 2017 |
| Consumer’s webrooming conduct: an explanation using the theory of planned behavior S Arora, S Sahney Asia Pacific Journal of Marketing and Logistics 30 (4), 1040-1063, 2018 | 111 | 2018 |
| Examining consumers’ webrooming behavior: an integrated approach S Arora, S Sahney Marketing Intelligence & Planning 37 (3), 339-354, 2019 | 106 | 2019 |
| Understanding consumers' showrooming behaviour: a stimulus–organism–response (SOR) perspective S Arora, RR Parida, S Sahney International Journal of Retail & Distribution Management 48 (11), 1157-1176, 2020 | 95 | 2020 |
| Drivers of showrooming behaviour: insights from integrated perspectives S Arora, S Sahney, RR Parida International Journal of Retail & Distribution Management 50 (3), 398-413, 2022 | 34 | 2022 |
| Potential benefits and descriptive norms in webrooming: an extended model of goal-directed behaviour S Arora, S Sahney, D Pradhan International Journal of Retail & Distribution Management 50 (3), 377-397, 2022 | 24 | 2022 |
| Understanding Consumer Motivations for Showrooming and Webrooming: Emerging Issues in Changing Retail Landscape S Arora IIT Kharagpur, 2019 | 1 | 2019 |
| What Drives and Inhibits Consumers from Adopting Electric Two Wheelers: A Behavioural Reasoning Theory Perspective K Ashok, A Tripathi, S Arora Management and Labour Studies, 0258042X241292320, 2024 | | 2024 |
| Evaluation of the Immunomodulatory Effects of Stellate Ganglion Block in Patients With Chronic Shoulder-Hand Pain A Kumar, SS Tripathi, AK Tripathi, A Bhattacharya, S Arora REGIONAL ANESTHESIA AND PAIN MEDICINE 26 (2; SUPP), 105-105, 2001 | | 2001 |
| Applying Push-Pull-Mooring Framework to Investigate Consumers’ Webrooming Behavior: An Empirical Investigation S Arora, S Sahney Editors: Christoph Teller, Xavier Brusset and Herbert Kotzab, 217, 0 | | |