| Factors affecting Malaysian behavioral intention to use mobile banking with mediating effects of attitude A Shanmugam, MT Savarimuthu, TC Wen Academic Research International 5 (2), 236, 2014 | 172 | 2014 |
| Social media influencer marketing: The moderating role of materialism KY Koay, ML Cheung, PCH Soh, CW Teoh European Business Review, 2021 | 166 | 2021 |
| Instagram influencer marketing: Perceived social media marketing activities and online impulse buying KY Koay, CW Teoh, PCH Soh First Monday, 2021 | 90 | 2021 |
| What affects Malaysian consumers' intention to purchase hybrid car? TC Wen, NAM Noor Asian Social Science 11 (26), 52, 2015 | 69 | 2015 |
| The role of social media in food waste prevention behaviour CW Teoh, KY Koay, PS Chai British Food Journal 124 (5), 1680-1696, 2022 | 66 | 2022 |
| Environmental concern: an issue for poor or rich CW Teoh, SS Gaur Management of Environmental Quality: An International Journal 30 (1), 227-242, 2019 | 37 | 2019 |
| Social media influencer marketing: Commentary on the special issue KY Koay, F Tjiptono, CW Teoh, MA Memon, R Connolly Journal of Internet Commerce 22 (sup1), S1-S3, 2023 | 26 | 2023 |
| The importance of consumers’ attitudes towards purchase intention of hybrid car in Malaysia TC Wen, NA Noor Academic Research International 6 (4), 111-122, 2015 | 13 | 2015 |
| Assessing consumers’ purchase intention: As hybrid car study in Malaysia NAM Noor, TC Wen The Social Sciences 11 (11), 2795-2801, 2016 | 9 | 2016 |
| Consumption values, consumers attitude, brand preference and intention to purchase hybrid car among Malaysian consumers TC Wen Unpublished thesis. Malaysia. Universiti Utara Malaysia, 2015 | 5 | 2015 |
| Assessing consumers’ purchase intention: A hybrid car study in Malaysia NA Mohd Noor, CW Teoh | | 2015 |
Nor Azila Mohd NoorProfessor in Marketing. School of Business Management, Universiti UtaraBestätigte E-Mail-Adresse bei uum.edu.my