| The effect of digital technologies adoption in healthcare industry: a case based analysis E Laurenza, M Quintano, F Schiavone, D Vrontis Business process management journal 24 (5), 1124-1144, 2018 | 235 | 2018 |
| The impact of consumer-brand engagement on brand experience and behavioural intentions: An Italian empirical study M Risitano, R Romano, A Sorrentino, M Quintano British Food Journal 119 (8), 1884-1896, 2017 | 103 | 2017 |
| Measuring event experience and its behavioral consequences in the context of a sports mega-event A Sorrentino, X Fu, R Romano, M Quintano, M Risitano Journal of Hospitality and Tourism Insights 3 (5), 589-605, 2020 | 39 | 2020 |
| The influence of tourists’ national culture on their behaviors in a sport mega-event M Risitano, I Tutore, A Sorrentino, M Quintano International Journal of Culture, Tourism and Hospitality Research 11 (2 …, 2017 | 22 | 2017 |
| Understanding the role of the service experience in the cruise industry M Risitano, A Sorrentino, M Quintano International Journal of Tourism Policy 7 (4), 289-308, 2017 | 21 | 2017 |
| Analysing the impact of green consumption values on brand responses and behavioural intention M Risitano, R Romano, G La Ragione, M Quintano Business Ethics, the Environment & Responsibility 32 (3), 1096-1112, 2023 | 17 | 2023 |
| Critical success factors in strategic brand management in luxury fashion markets: The case of Isaia M Risitano, A Sorrentino, M Quintano Brand Management: Advancing Insights on, 65, 2017 | 8 | 2017 |
| L'impatto dei mega eventi nella gestione strategica dei territori: il caso America's Cup World Series di Napoli M Risitano, A Sorrentino, M Quintano Mercati e competitività: 3, 2014, 113-140, 2014 | 8 | 2014 |
| Consumer behaviour M Quintano Comportamento d’acquisto e fedeltà. Naples, Italy: Liguori Editore, 2006 | 8 | 2006 |
| Marketing y Odontología: el dentista frente a un nuevo escenario competitivo CM Gallucci, LT Díaz, M Quintano, MNV Plana RCOE: Revista del Ilustre Consejo General de Colegios de Odontólogos y …, 1997 | 7 | 1997 |
| The impact of brand experience and brand trust on brand-self connection: a comparative analysis M Risitano, R Romano, M Quintano Proceedings of 13th lnternational Marketing Trends Conference, Paris-Venice …, 2014 | 6 | 2014 |
| Il comportamento del consumatore nella prospettiva del marketing M Quintano Liguori, 2000 | 6 | 2000 |
| Il governo delle relazioni produttore-consumatore M Quintano Giappichelli, 2001 | 5 | 2001 |
| Contributi sul posizionamento: aspetti di marketing strategico e strumenti statistici di analisi D Lucev, M Quintano Liguori, 1998 | 5 | 1998 |
| How do firms process info? Monitoring brand equity drivers in food and beverage sectors R Romano, M Risitano, M Quintano Case Studies in the Traditional Food Sector, 171-206, 2018 | 4 | 2018 |
| Evaluating tourist behaviour in sport mega-events through a structural equation model M Quintano, R Romano, A Sorrentino, M Risitano Mercati e competitività: 3, 2017, 101-126, 2017 | 4 | 2017 |
| Analyzing the relationship among critical brand equity drivers and consumer behavioural intentions M Risitano, R Romano, M Quintano Finanza, marketing e produzione: rivista di economia d'impresa dell …, 2013 | 2 | 2013 |
| Evaluating the role of national culture on tourist perceptions: an empirical survey M Risitano, I Tutore, A Sorrentino, M Quintano IACCM. Neapel. URL: https://www. wu. ac. at/fileadmin/wu/o/iaccm/Abstracts …, 2012 | 2 | 2012 |
| Concorrenza e strategie di differenziazione nel settore del trasporto aereo M Quintano Giappichelli, 2006 | 2 | 2006 |
| Opportunità di sviluppo delle imprese italiane nei paesi terzi mediterranei: il caso del Marocco M Quintano | 2 | 1998 |
