Review of literature–Future research suggestions: Private label brands: Benefits, success factors and future research MR Hyman, DA Kopf, D Lee Journal of Brand Management 17, 368-389, 2010 | 248 | 2010 |
Anti‐consumption in East Germany: Consumer resistance to hyperconsumption PA Albinsson, M Wolf, DA Kopf Journal of Consumer Behaviour 9 (6), 412-425, 2010 | 168 | 2010 |
Advertising's Unintended Consequence DA Kopf, IM Torres, C Enomoto Journal of Advertising 40 (4), 5-18, 2011 | 50 | 2011 |
Endogenous growth theory applied: Strategies for university R&D DA Kopf Journal of Business Research 60 (9), 975-978, 2007 | 25 | 2007 |
Quantitative versus qualitative research methods DA Kopf, MK Hsu, GD Shows, PA Albinsson Society for marketing advances proceedings 470, 2016 | 19 | 2016 |
Using stakeholder marketing and social responsibility for new product development in higher education: A business Spanish model L Huempfner, DA Kopf Journal of Marketing for Higher Education 27 (2), 251-273, 2017 | 18 | 2017 |
The good, the bad and the ugly: Dialogical ethics and market information DA Kopf, D Boje, IM Torres Journal of business ethics 94, 285-297, 2010 | 13 | 2010 |
Nostalgia and the need for social connectedness: Implications for marketing management D Kopf, M Wolf Southwest Decision Sciences Institute, 837-846, 2007 | 13 | 2007 |
Advertising and internet content providers: Creating a market for information DA Kopf, IM Torres, AP Ciganek Journal of Internet Commerce 11 (2), 81-99, 2012 | 8 | 2012 |
C. Enomoto (2011). Advertising’s unintended consequence DA Kopf, IM Torres Journal of Advertising 40 (4), 5-18, 0 | 6 | |
Game theory, tourism and land ethics DA Kopf, MK Hsu Sustainability 13 (15), 8515, 2021 | 5 | 2021 |
Marketization, Nostalgia, and Social Connectedness: An Exploratory Study in Eastern Germany M Wolf, D Kopf, PA Albinsson Global Journal of Business Research 10 (2), 13-25, 2016 | 3 | 2016 |
The effects of profit-maximization on ethical climate in higher education: a qualitative study utilizing neutralization theory K Barber, DA Kopf, JW Peltier Journal of Marketing for Higher Education, 1-20, 2023 | 2 | 2023 |
Selling stem cell based biologics and salesforce alignment for the biomedical device industry B Jaeger, D Kopf International Journal of Pharmaceutical and Healthcare Marketing 8 (4), 414-429, 2014 | 2 | 2014 |
The wheel of consumer analysis applied to Colombian entrepreneurs SG Carvajal, DA Kopf International Journal of Business and Globalisation 37 (2), 196-209, 2024 | | 2024 |
Start-Up Abroad: An Abductive Analysis Of American Expat-Preneurs In Germany A Barnard, D Kopf International Journal of Management and Marketing Research 16 (1), 21-34, 2023 | | 2023 |
Sustainable Consumption Through Innovative Use: Marke Eigenbau in the Former East Germany M Wolf, PA Albinsson, DA Kopf Thriving in a New World Economy: Proceedings of the 2012 World Marketing …, 2016 | | 2016 |
Understanding “Ostalgie” and Social Connectedness in the Former German Democratic Republic: A Consumer Perspective M Wolf, D Kopf, PA Albinsson Cultural Perspectives in a Global Marketplace: Proceedings of the 2010 …, 2015 | | 2015 |
Marketing, Innovation and Economic Growth DA Kopf Proceedings of the 2008 Academy of Marketing Science (AMS) Annual Conference …, 2014 | | 2014 |
Managers’ Perceptions of the Effectiveness of Cash vs. Non-Cash Awards for Sales and Customer Service Employees DA Kopf, J Peltier The Sustainable Global Marketplace: Proceedings of the 2011 Academy of …, 2014 | | 2014 |