| Creating the responsible consumer: Moralistic governance regimes and consumer subjectivity M Giesler, E Veresiu Journal of Consumer Research 41 (3), 840-857, 2014 | 836 | 2014 |
| Beyond Acculturation: Multiculturalism and the Institutional Shaping of an Ethnic Consumer Subject E Veresiu, M Giesler Journal of Consumer Research, 2018 | 157 | 2018 |
| Introducing a spatial perspective to analyze market dynamics RB Castilhos, PY Dolbec, E Veresiu Marketing Theory 17 (1), 9-29, 2017 | 95 | 2017 |
| Advanced style influencers: Confronting gendered ageism in fashion and beauty markets E Veresiu, MA Parmentier Journal of the Association for Consumer Research 6 (2), 263-273, 2021 | 39 | 2021 |
| Consumer timework TD Robinson, E Veresiu, A Babić Rosario Journal of Consumer Research 49 (1), 96-111, 2022 | 30 | 2022 |
| Market system dynamics: the value of and the open questions associated with studying markets in consumer culture theory A Siebert, M Giesler ACR North American Advances, 2012 | 23 | 2012 |
| The consumer acculturative effect of state-subsidized spaces: spatial segregation, cultural integration, and consumer contestation E Veresiu Consumption Markets & Culture 23 (4), 342-360, 2020 | 22 | 2020 |
| Conceptualizing the space of markets: how spatiality influences market dynamics R Castilhos, PY Dolbec, E Veresiu ACR North American Advances, 2014 | 19 | 2014 |
| Advertising in a context harm crisis TD Robinson, E Veresiu Journal of Advertising 50 (3), 221-229, 2021 | 17 | 2021 |
| Delegitimizing racialized brands E Veresiu Journal of the Association for Consumer Research 8 (1), 59-71, 2023 | 13 | 2023 |
| Neoliberalism and consumption E Veresiu, M Giesler Consumer culture theory, 255-75, 2018 | 12 | 2018 |
| Ethnic Entrepreneurship: Creating an Identity-Enhancing Assemblage of Public and Private Servicescapes in the Global City E Veresiu, M Giesler Building Connections 2011: Proceedings (Advances in Consumer Research) 39 …, 2012 | 10 | 2012 |
| How Consumer Empathy Drives Platform Success M Giesler, E Veresiu, A Humphreys Marketing Science Institute Working Paper Series, 2019 | 7 | 2019 |
| Nostalgiacising: A performative theory of nostalgic consumption E Veresiu, A Babic-Rosario, T Robinson NA-Advances in Consumer Research 46, 823-824, 2018 | 7 | 2018 |
| Market mythmaking and consumer culture CJ Thompson, E Arnould, E Veresiu Consumer Culture Theory 273, 2023 | 6 | 2023 |
| Racialized brands: A by-product of cultural branding E Veresiu ACR North American Advances, 2019 | 4 | 2019 |
| Designing a Sharing Economy Through the Process of Market Empathization M Giesler, E Veresiu, A Siebert ACR North American Advances, 2015 | 4 | 2015 |
| Servicescapes: Spaces of Representation and Dispute in Ethnic Consumer Identity Construction E Veresiu, LM Visconti, M Giesler Building Connections 2011: Proceedings (Advances in Consumer Research) 39, 125, 2012 | 3 | 2012 |
| Marketing and Nostalgia: Unpacking the Past and Future of Marketing and Consumer Research on Nostalgia E Veresiu, TD Robinson, AB Rosario Intimations of Nostalgia, 171-190, 2021 | 2 | 2021 |
| Trading crypto currency: the ideological shaping of investors financial decision making E Burcak, E Veresiu, M Giesler ACR North American Advances, 2018 | 2 | 2018 |
Markus GieslerProfessor of Marketing, York University, Schulich School of BusinessBestätigte E-Mail-Adresse bei schulich.yorku.ca