kannan srinivasan

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Kinshuk JerathArthur F Burns Professor of Free and Competitive Enterprise, Professor of Business, MarketingBestätigte E-Mail-Adresse bei columbia.edu
Shibo LiJohn R. Gibbs Professor and Professor of Marketing, Indiana UniversityBestätigte E-Mail-Adresse bei indiana.edu
John C. Liechtypennsylvania state universityBestätigte E-Mail-Adresse bei psu.edu
M.S. KrishnanAccenture Professor of Computer Information Systems, Professor of Technology and OperationsBestätigte E-Mail-Adresse bei umich.edu
Scott A. NeslinProfessor of Marketing, Dartmouth CollegeBestätigte E-Mail-Adresse bei dartmouth.edu
Elina PetrovaWashington State UniversityBestätigte E-Mail-Adresse bei wsu.edu
Suresh RadhakrishnanProfessor of Accounting, University of Texas at DallasBestätigte E-Mail-Adresse bei utdallas.edu
Esther Gal-OrGlenn E Stinson Chair in Competitiveness and Professor of Business Administration and EconomicsBestätigte E-Mail-Adresse bei katz.pitt.edu
Kevin ChungAssociate Professor, University of Wisconsin-Madison, Wisconsin School of BusinessBestätigte E-Mail-Adresse bei wisc.edu
Pradeep ChintaguntaUniversity of Chicago, Booth School of BusinessBestätigte E-Mail-Adresse bei chicagobooth.edu
Gurumurthy KalyanaramCUNY/Tata Institute/MIT/NMIMS/GK Associate: Professor/Visitor/Counselor/Editor-in-Chief/ConsultantBestätigte E-Mail-Adresse bei alum.mit.edu
Tolga AkcuraÖzyeğin UniversityBestätigte E-Mail-Adresse bei ozyegin.edu.tr
Amin SayediProfessor of Marketing, University of WashingtonBestätigte E-Mail-Adresse bei uw.edu
Brett R. GordonCharles H. Kellstadt Professor of Marketing, Kellogg School of Management, Northwestern UniversityBestätigte E-Mail-Adresse bei kellogg.northwestern.edu
fusun gonulDatabase Marketing Consultant

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kannan srinivasan

Professor, Carnegie Mellon University

Bestätigte E-Mail-Adresse bei andrew.cmu.edu

Marketing pricing promotion technology


Titel Nach Zitationen sortieren Nach Jahr sortieren Nach Titel sortieren	Zitiert von Zitiert von	Jahr
Broader product line: a necessity to achieve success? S Kekre, K Srinivasan Management science 36 (10), 1216-1232, 1990	895	1990
Modeling online browsing and path analysis using clickstream data AL Montgomery, S Li, K Srinivasan, JC Liechty Marketing science 23 (4), 579-595, 2004	866	2004
Signaling quality with a money-back guarantee: The role of transaction costs S Moorthy, K Srinivasan Marketing Science 14 (4), 442-466, 1995	595	1995
Reward programs and tacit collusion BD Kim, M Shi, K Srinivasan Marketing Science 20 (2), 99-120, 2001	568	2001
Impact of electronic data interchange technology on JIT shipments K Srinivasan, S Kekre, T Mukhopadhyay Management Science 40 (10), 1291-1304, 1994	565	1994
Price uncertainty and consumer search: A structural model of consideration set formation N Mehta, S Rajiv, K Srinivasan Marketing science 22 (1), 58-84, 2003	538	2003
Firm strategies in the “mid tail” of platform-based retailing B Jiang, K Jerath, K Srinivasan Marketing Science 30 (5), 757-775, 2011	506	2011
Promotion of prescription drugs and its impact on physicians' choice behavior FF Gönül, F Carter, E Petrova, K Srinivasan Journal of marketing 65 (3), 79-90, 2001	458	2001
Product differentiation and commonality in design: Balancing revenue and cost drivers P Desai, S Kekre, S Radhakrishnan, K Srinivasan Management Science 47 (1), 37-51, 2001	440	2001
Information technology impact on process output and quality T Mukhopadhyay, S Rajiv, K Srinivasan Management Science 43 (12), 1645-1659, 1997	388	1997
Modeling multiple sources of heterogeneity in multinomial logit models: Methodological and managerial issues F Gonul, K Srinivasan Marketing Science (1986-1998) 12 (3), 213, 1993	337	1993
Determining the effectiveness of internet advertising K Srinivasan, MI Shamos US Patent 7,747,465, 2010	330	2010
Crowdsourcing new product ideas under consumer learning Y Huang, P Vir Singh, K Srinivasan Management science 60 (9), 2138-2159, 2014	315	2014
Channel bargaining with retailer asymmetry AJ Dukes, E Gal-Or, K Srinivasan Journal of Marketing Research 43 (1), 84-97, 2006	285	2006
Drivers of customer satisfaction for software products: implications for design and service support S Kekre, MS Krishnan, K Srinivasan Management science 41 (9), 1456-1470, 1995	277	1995
Economic value of celebrity endorsements: Tiger Woods' impact on sales of Nike golf balls KYC Chung, TP Derdenger, K Srinivasan Marketing Science 32 (2), 271-293, 2013	276	2013
Demand signalling under unobservable effort in franchising: Linear and nonlinear price contracts PS Desai, K Srinivasan Management Science 41 (10), 1608-1623, 1995	268	1995
Strategic manufacturer response to a dominant retailer T Geylani, AJ Dukes, K Srinivasan Marketing Science 26 (2), 164-178, 2007	253	2007
Internet auction features as quality signals S Li, K Srinivasan, B Sun Journal of Marketing 73 (1), 75-92, 2009	240	2009
A structured analysis of unstructured big data by leveraging cloud computing X Liu, PV Singh, K Srinivasan Marketing science 35 (3), 363-388, 2016	238	2016

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