Παρακολούθηση
Sanjeev Verma
Sanjeev Verma
Professor, Indian Institute of Management (IIM), Mumbai
Η διεύθυνση ηλεκτρονικού ταχυδρομείου έχει επαληθευτεί στον τομέα nitie.ac.in
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Παρατίθεται από
Παρατίθεται από
Έτος
Artificial Intelligence in Marketing: Systematic Review and Future Research Directions
S Verma, R Sharma, S Deb, D Maitra
International Journal of Information Management Data Insights 1 (1), 2021
8102021
Personalization in Personalized Marketing: Trends and Way Forward
S Chandra, S Verma, W Lim, S Kumar, N Donthu
Psychology and Marketing 39, 1529-1562, 2022
4732022
Past, Present and Future of Electronic Word of Mouth (EWOM)
S Verma, N Yadav
Journal of Interactive Marketing 53, 111-128, 2021
4232021
Alexa, what do we know about conversational commerce? Insights from a systematic literature review
WM Lim, S Kumar, S Verma, R Chaturvedi
Psychology & Marketing 39 (6), 1129-1155, 2022
2072022
Past, Present and Future of Virtual Tourism
S Verma, L Warrior, B Brajesh, S Mehta
International Journal of Information Management Data Insights 2 (2), 2022
1832022
Circular Economy in Built Environment: Lietrature Review and Theory Development
P Mhatre, V Gedam, S Unnikrishnan, S Verma
Journal of Building Engineering 35, 2021
1292021
Sentiment Analysis of Public Services for Smart Society: Literature Review and Future Research Dierctions
S Verma
Government Information Quaterly, 2022
1212022
Customer experience in online shopping: a structural modeling approach
A Bhattacharya, M Srivastava, S Verma
Journal of Global Marketing 32 (1), 3-16, 2019
1002019
Social companionship with artificial intelligence: Recent trends and future avenues
R Chaturvedi, S Verma, R Das, Y Dwivedi
Technological Forecasting and Social Change 193, 2023
802023
eWOM, destination preference and consumer involvement – a stimulus-organism-response (SOR) lens
N Yadav, S Verma, RD Chikhalkar
Tourism Review 77 (4), 1135-1152, 2022
652022
Block Chain for Government Organizations: Past, Present and Future
S Verma, A Sheel
Journal of Global Operations and Strategic Outsourcing 15 (3), 406-430, 2022
592022
Do all advertising appeals influence consumer purchase decision: An exploratory study
S Verma
Global Business Review 10 (1), 33-43, 2009
592009
Social media, an emerging platform for relationship building: A study of engagement with nongovernment organizations in India
S Tripathi, S Verma
International Journal of Nonprofit and Voluntary Sector Marketing 23 (1), 2018
522018
Effect of CRM on Customer Satisfaction in Service Sector in India.
S Verma, R Chaudhuri
Journal of Marketing & Communication 5 (2), 2009
522009
Online customer engagement through blogs in India
S Verma
Journal of Internet Commerce 13 (3-4), 282-301, 2014
492014
Opportunities & Challenges of AI-Driven Customer Service
R Chaturvedi, S Verma
Edited book on "Artificial intelligence in customer service: Next Frontier …, 2023
482023
Comprehensive framework for internet banking adoption: an empirical analysis in the Indian context
R Vatnani, S Verma
International Journal of Business Information Systems 15 (3), 307-324, 2014
342014
Niche level segmentation of green consumers: A key for psychographic or demographic predicament
S Verma
South Asian journal of business studies 6 (3), 274-290, 2017
302017
Big data and sustainable consumption: a review and research agenda
S Chandra, S Verma
Vision 27 (1), 11-23, 2023
282023
The MEQUAL scale: measure of service quality in management education
S Verma, RK Prasad
International Journal of Comparative Education and Development 19 (4), 193-206, 2017
272017
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