| Neobanking adoption–An integrated UTAUT-3, perceived risk and recommendation model P Bhatnagr, A Rajesh South Asian Journal of Marketing 5 (2), 93-112, 2024 | 24 | 2024 |
| Neobank adoption: integrating the information systems effectiveness framework with the innovation resistance model P Bhatnagr, A Rajesh, R Misra Management Decision 62 (10), 3315-3352, 2024 | 5 | 2024 |
| Artificial intelligence features and expectation confirmation theory in digital banking apps: Gen Y and Z perspective P Bhatnagr, A Rajesh Management Decision, 2024 | 4 | 2024 |
| Continuous intention usage of artificial intelligence enabled digital banks: a review of expectation confirmation model P Bhatnagr, A Rajesh, R Misra Journal of Enterprise Information Management 37 (6), 1763-1787, 2024 | 3 | 2024 |
| A study on driving factors for enhancing financial performance and customer-centricity through digital banking P Bhatnagr, A Rajesh, R Misra International Journal of Quality and Service Sciences 16 (2), 218-250, 2024 | 3 | 2024 |
| The impact of Fintech innovations on digital currency adoption: a blockchain-based study in India P Bhatnagr, A Rajesh, R Misra International Journal of Accounting & Information Management, 2024 | 2 | 2024 |
| Online customer experience in Indian digital banks impacting continuous intention usage: Generation Y and Z perspective P Bhatnagr, A Rajesh Journal of Financial Reporting and Accounting, 2024 | 2 | 2024 |
| Impact of Online Review and Rating on Digital Banking Adoption P Bhatnagr, A Rajesh, R Misra J. Data Acquis. Process 38 (2), 4916-4935, 2023 | 2 | 2023 |
| Understanding critical service factors in neobanks: crafting strategies through text mining P Bhatnagr, A Rajesh, R Misra Journal of Modelling in Management, 2024 | 1 | 2024 |
| Consumer insights on cultural appropriation in fashion: a Douyin analysis P Bhatnagr Asia Pacific Journal of Marketing and Logistics, 2024 | | 2024 |
| Enhancing digital currency adoption: examining user experiences P Bhatnagr Management Decision, 2024 | | 2024 |
| Can an OTT platform develop brand advocates via customer engagement? An integration of platform and message-based factors S Singh, R Misra, P Bhatnagr, E Aggarwal Asia Pacific Journal of Marketing and Logistics, 2024 | | 2024 |
| Study of AI-enabled chatbots driving customer experience and intention to recommend P Bhatnagr, A Rajesh, R Misra International Journal of System Assurance Engineering and Management, 1-16, 2024 | | 2024 |
| A study on online brand experience in Indian neobanking P Bhatnagr, A Rajesh, R Misra International Journal of System Assurance Engineering and Management, 1-18, 2024 | | 2024 |
| Impact of Online Reputation on Neobank Adoption during COVID-19 P Bhatnagr, A Rajesh, R Misra | | 2024 |
| Neobanking experience: a study of service clue and service profit chain model P Bhatnagr, A Rajesh International Journal of Electronic Banking 4 (4), 381-416, 2024 | | 2024 |
| A Study on Indian Digital Banking Online Customer Experience P Bhatnagr, A Rajesh International Conference on Entrepreneurship, Innovation, and Leadership, 21-41, 2023 | | 2023 |
Dr Anupama RajeshProfessor of IT, Amity UniversityΗ διεύθυνση ηλεκτρονικού ταχυδρομείου έχει επαληθευτεί στον τομέα amity.edu
