| Market practices and forms: introduction to the special issue L Araujo, H Kjellberg, R Spencer Marketing theory 8 (1), 5-14, 2008 | 346 | 2008 |
| Sustainable procurement: Past, present and future H Walker, J Miemczyk, T Johnsen, R Spencer Journal of purchasing and supply management 18 (4), 201-206, 2012 | 331 | 2012 |
| The transition from products to solutions: External business model fit and dynamics FNH Ferreira, JF Proença, R Spencer, B Cova Industrial Marketing Management 42 (7), 1093-1101, 2013 | 172 | 2013 |
| Shaping exchanges, building markets S Geiger, H Kjellberg, R Spencer Consumption Markets & Culture 15 (2), 133-147, 2012 | 160 | 2012 |
| The key accountization of the firm: A case study C Pardo, R Salle, R Spencer Industrial Marketing Management 24 (2), 123-134, 1995 | 115 | 1995 |
| Marketing in a changing environment RJ Holloway, RS Hancock (No Title), 1973 | 96 | 1973 |
| Key accounts: effectively managing strategic complexity R Spencer Journal of Business & Industrial Marketing 14 (4), 291-310, 1999 | 83 | 1999 |
| Navigating between dyads and networks B Cova, F Prevot, R Spencer Industrial Marketing Management 39 (6), 879-886, 2010 | 59 | 2010 |
| Market solutions: Breaking free from dyad-centric logic and broadening the scope of SD L R Spencer, B Cova Journal of Marketing Management 28 (13-14), 1571-1587, 2012 | 47 | 2012 |
| Organising for sustainable palm oil consumption: A market-based approach S D'Antone, R Spencer Consumption Markets & Culture 18 (1), 55-71, 2015 | 46 | 2015 |
| Supplier competence alignment: Cases from the buyer perspective in the Brazilian market F Prévot, R Spencer Industrial Marketing Management 35 (8), 944-960, 2006 | 46 | 2006 |
| Strategic Management of Customer Relationships: A Network Perspective on Key Account Management R Spencer Företagsekonomiska institutionen, Uppsala universitet, 2005 | 43 | 2005 |
| The shaping of postwar Germany E McInnis Dent, 1960 | 41 | 1960 |
| Homework: Putting interaction into the infrastructure R Mortier, T Rodden, P Tolmie, T Lodge, R Spencer, A Crabtree, ... Proceedings of the 25th annual ACM symposium on User interface software and …, 2012 | 40 | 2012 |
| Alliance network position, embeddedness and effects on the carbon performance of firms in emerging economies N Ashraf, PX Meschi, R Spencer Organization & Environment 27 (1), 65-84, 2014 | 38 | 2014 |
| Concerns and marketization: the case of sustainable palm oil S D’Antone, R Spencer Concerned Markets, 72-101, 2014 | 34 | 2014 |
| A dynamics-based approach to solutions typology: A case from the aerospace industry FNH Ferreira, B Cova, R Spencer, JF Proença Industrial Marketing Management 58, 114-122, 2016 | 32 | 2016 |
| The nature of relationship atmosphere and links with the value of relationships: the case of Asia and Europe G Roehrich, R Spencer, PV Florence Conference Proceedings, 18th Annual IMP Conference, Perth, Australia, 2002 | 31 | 2002 |
| Politics and government in Germany, 1944-1994: basic documents CC Schweitzer, D Karsten, R Spencer Berghahn books, 1995 | 30 | 1995 |
| A phase model for solution relationship development: a case study in the aerospace industry FNH Ferreira, B Cova, R Spencer, JF Proenca Journal of Business & Industrial Marketing 32 (5), 625-639, 2017 | 29 | 2017 |
