Valarie Zeithaml
Marketing Department, University of North Carolina at Chapel Hill
Verified email at unc.edu
Cited by 318473
Leonard Berry
University Distinguished Professor of Marketing, Mays Business School, Texas A&M …
Verified email at tamu.edu
Cited by 265886
Dwayne D. Gremler
Distinguished Research Professor, Bowling Green State University
Verified email at bgsu.edu
Cited by 64334
Sharon E Beatty
Professor Emerita, Marketing, University of Alabama
Verified email at ua.edu
Cited by 41427
![Anna S. Mattila](/citations/images/avatar_scholar_56.png)
Michel Laroche
Royal Bank Distinguished Professor of Marketing, Concordia University
Verified email at concordia.ca
Cited by 36064
![Amy Ostrom](/citations/images/avatar_scholar_56.png)