| Impact of housekeeping services and practices on customer satisfaction and repeat business E Bhatnagar, D Nim Prabandhan: Indian Journal of Management, 2019 | 28 | 2019 |
| Role of brand experience, brand trust and brand love in assessing brand loyalty: a study of fashion jewellery brands among women D Nim, S Jaggi, G Singh International Journal of Internet Marketing and Advertising 17 (1-2), 200-216, 2022 | 14 | 2022 |
| Brand association in jewellery segment: scale development and validation S Jaggi, D Nim International Journal of Applied Management Science 12 (4), 309-323, 2020 | 8 | 2020 |
| E-Governance Dimensions and Performance Measures: Conceptual Framework with Reference to G2B Initiatives SK Kashyap, S Thakur, D Nim International Journal of Advanced Science and Technology 29 (3), 5442-5455, 2020 | 6* | 2020 |
| TREND FORECASTING OF TWITTER FOLLOWERS FOR PLAN INTERNATIONAL J Masih, D Nim International Journal of Mechanical and Production Engineering Research and …, 2017 | 5 | 2017 |
| Consumption pattern of soft drinks and fruit juices: A comparative study SK Sandhar, D Nim, S Agrawal Shri Vaishnav Institue of Mangement e-Journal of Applied Mangement 1, 39-49, 2013 | 5 | 2013 |
| Relationship between humor in advertising and attitude towards ads: A meta-analysis S Kaur, D Nim Indian Journal of Marketing, 2022 | 4 | 2022 |
| Impact of Advertisements on Consumer Buying Behaviour for Jewellery Purchase J Shamily, N Dheeraj International Journal of Recent Technology and Engineering (IRJTE) 8 (4 …, 2019 | 4* | 2019 |
| A comparative analysis of EVA & MVA Approach: With special reference to Automobile industry SK Sandhar, S Verma, D Nim Journal of Commerce and Accounting Research 3 (2), 2014 | 4 | 2014 |
| Managerial attitude and implementation of environmental sustainable practices in the hotel industry of Punjab B Kaur Phagwara, 2020 | 2 | 2020 |
| Factors Affecting Awareness and Perception of Youth Regarding the Public Health and Hygiene Related Campaigns though Social Marketing. R Sarmah, D Nim Indian Journal of Public Health Research & Development 10 (7), 2019 | 2 | 2019 |
| Evaluating Consumer Behavior for Wine During the Pandemic and Its Implications for Marketers O Gautam, D Nim, P Agrawal, J Vispute Emerging Business Trends and Management Practices, 47-69, 2024 | 1 | 2024 |
| Segmentation Strategies: Empirical Evidences from Pharmaceutical Companies D Nim, S Jaggi Indian Journal of Public Health 10 (12), 783-789, 2019 | 1 | 2019 |
| Types of Humor in Advertising: A Content Analysis S Kaur, D Nim, S Jaggi International Journal of Research and Analytical Reviews. Volume 5, 2018 | 1 | 2018 |
| Attitude towards Advertisements: A Study on Tweenagers. D Nim, SK Sandhar, T Dashora International Journal of Marketing & Business Communication 3 (2), 2014 | 1 | 2014 |
| A Systematic Review of Relationship between Corporate Associations and Firm’s Financial Performance N Gupta, D Nim, C Sharma International Journal of Advanced Science and Technology 29 (8s), 2867-2883, 2020 | | 2020 |
| Bharat Goes Global D Nim, TK Mandal, N Sharma, S Bute, SK Jain Management Effigy 10, 21-26, 2019 | | 2019 |
| Environmental Reporting of Top Indian Hotel Companies - A Content Analysis of Website and Annual/CSR Report Disclosure B Kaur, D Nim PIMT Journal of Research 12 (1), 150-159, 2019 | | 2019 |
| Preference of Mobile Service Providers Important Factors and their Impact on Customer Satisfaction D Nim, SK Sandhar Rajagiri Management Journal 13 (1), 21-32, 2019 | | 2019 |
| Hoteliers’ Environmental Opinion Related Research in Scholarly Journals B Kaur, D Nim International Journal of Research and Analytical Reviews 5 (4), 175-193, 2018 | | 2018 |
Dr. Gursimranjit SinghPost Doctoral Fellow, Indian Institute of Management, AmritsarVerified email at iimamritsar.ac.in
