| Tourism satisfaction effect on general country image, destination image, and post-visit intentions A De Nisco, G Mainolfi, V Marino, MR Napolitano Journal of Vacation Marketing 21 (4), 305-317, 2015 | 228 | 2015 |
| Effect of economic animosity on consumer ethnocentrism and product-country images. A binational study on the perception of Germany during the Euro crisis A De Nisco, G Mainolfi, V Marino, MR Napolitano European Management Journal 34 (1), 59-68, 2016 | 144 | 2016 |
| Destination beliefs, event satisfaction and post-visit product receptivity in event marketing. Results from a tourism experience G Mainolfi, V Marino Journal of Business Research 116, 699-710, 2020 | 136 | 2020 |
| In search of an integrated framework of business longevity MR Napolitano, V Marino, J Ojala Business History 57 (7), 955-969, 2015 | 127 | 2015 |
| Engagement, satisfaction and customer behavior-based CRM performance: An empirical study of mobile instant messaging V Marino, L Lo Presti Journal of Service Theory and Practice 28 (5), 682-707, 2018 | 110 | 2018 |
| Embracing AI and Big Data in customer journey mapping: From literature review to a theoretical framework M D'Arco, LL Presti, V Marino, R Resciniti Innovative Marketing 15 (4), 102, 2019 | 97 | 2019 |
| “YOU POST, I TRAVEL.” Bloggers' credibility, digital engagement, and travelers' behavioral intention: The mediating role of hedonic and utilitarian motivations G Mainolfi, L Lo Presti, V Marino, R Filieri Psychology & Marketing 39 (5), 1022-1034, 2022 | 75 | 2022 |
| Exploring the pro-environmental behavioral intention of Generation Z in the tourism context: The role of injunctive social norms and personal norms M D’Arco, V Marino, R Resciniti Journal of Sustainable Tourism, 1-22, 2023 | 73 | 2023 |
| The role of the chatbot on customer purchase intention: towards digital relational sales L Lo Presti, G Maggiore, V Marino Italian Journal of Marketing 2021 (3), 165-188, 2021 | 61 | 2021 |
| From citizens to partners: the role of social media content in fostering citizen engagement V Marino, L Lo Presti Transforming Government: People, Process and Policy 12 (1), 39-60, 2018 | 58 | 2018 |
| Engagement in healthcare systems: Adopting digital tools for a sustainable approach L Lo Presti, M Testa, V Marino, P Singer Sustainability 11 (1), 220, 2019 | 55 | 2019 |
| Is sustainable tourism a goal that came true? The Italian experience of the Cilento and Vallo di Diano National Park M D’Arco, LL Presti, V Marino, G Maggiore Land Use Policy 101, 105198, 2021 | 53 | 2021 |
| Brand activism: A literature review and future research agenda A Cammarota, M D'Arco, V Marino, R Resciniti International Journal of Consumer Studies 47 (5), 1669-1691, 2023 | 52 | 2023 |
| Environmental citizenship behavior and sustainability apps: An empirical investigation M D'Arco, V Marino Transforming Government: People, Process and Policy 16 (2), 185-202, 2022 | 44 | 2022 |
| Not just food: Exploring the influence of food blog engagement on intention to taste and to visit G Mainolfi, V Marino, R Resciniti British Food Journal 124 (2), 430-461, 2022 | 42 | 2022 |
| Disruptive marketing communication for customer engagement. The new frontiers of mobile instant messaging V Marino, L Lo Presti International Journal on Media Management 21 (1), 3-23, 2019 | 35 | 2019 |
| Cultural heritage e made in Italy: casi ed esperienze di marketing internazionale V Marino, MR Napolitano Editoriale scientifica, 2016 | 30 | 2016 |
| Mobile instant messaging apps as an opportunity for a conversational approach to marketing: a segmentation study L Lo Presti, G Maggiore, V Marino, R Resciniti Journal of Business & Industrial Marketing 37 (7), 1432-1448, 2022 | 29 | 2022 |
| Stay in touch! New insights into end-user attitudes towards engagement platforms V Marino, L Lo Presti Journal of Consumer Marketing 36 (6), 772-783, 2019 | 29 | 2019 |
| Increasing convergence of civic engagement in management: a systematic literature review V Marino, L Lo Presti International Journal of Public Sector Management 32 (3), 282-301, 2019 | 29 | 2019 |
Letizia Lo PrestiUniversity of Rome LUMSAVerified email at lumsa.it
