Gray markets: past, present, and future B Berman, M Dong The International Review of Retail, Distribution and Consumer Research 26 (1 …, 2016 | 18 | 2016 |
Listening to strangers more than friends: How recommendations from close-(vs distant-) others influence consumption M Dong, R Saini European Journal of Marketing 57 (5), 1327-1351, 2023 | 6 | 2023 |
Passing the Torch: How Parental Privacy Concerns Affect Adolescent Self-Disclosure on Social Networking Sites. J Wang, M Dong, Z Yang, Y Li MIS Quarterly 47 (4), 2023 | 5 | 2023 |
Positive Polly or Debbie Downer? How Social Exclusion Affects Consumer’s Online Information Sharing M Dong, R Saini Journal of Business Research 166, 114126, 2023 | 4 | 2023 |
Time Will Tell: The Impact of Activating Time versus Money on WOM Generation M Dong, R Saini Advances in Consumer Research 50, 471-471, 2022 | | 2022 |
The Impact of Purchase Types on Consumer’s Polarized Product Opinions: An Abstract M Dong, Y Kuang, W Chen Academy of Marketing Science Annual Conference-World Marketing Congress, 367-368, 2021 | | 2021 |
How Time (vs. Money) Salience Enhances Price-Unfairness Aversion R Saini, M Dong Advances in Consumer Research 49, 496-497, 2021 | | 2021 |
Consumer’s Regulatory Foci and Construal Levels as Determinants of the Effectiveness of Online Marketing Messages: An Abstract Y Kuang, M Dong Academy of Marketing Science Annual Conference, 467-468, 2020 | | 2020 |
Steer Away from Joneses-The Role of In-Group Versus Out-Group Sources on Conspicuous Consumption M Dong, R Saini Advances in Consumer Research 47, 541-542, 2019 | | 2019 |