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Rong Ma
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Cultivating intergroup emotions: An intergroup threat theory approach
A Atwell Seate, R Ma, HY Chien, D Mastro
Mass Communication and Society 21 (2), 178-197, 2018
492018
“This is who we are!” National identity construction and the 2014 FIFA World Cup
A Atwell Seate, R Ma, I Iles, T McCloskey, S Parry-Giles
Communication & Sport 5 (4), 428-447, 2017
282017
Predicting intentions to vaccinate against COVID-19 and seasonal flu: The role of consideration of future and immediate consequences
Z Ma, R Ma
Health communication 37 (8), 952-961, 2022
272022
Primacy effect of emotions in social stories: User engagement behaviors with breast cancer narratives on Facebook
X Zhao, X Wang, Z Ma, R Ma
Computers in Human Behavior 137, 107405, 2022
172022
Appraisal models of intercultural communication apprehension among sojourners
R Ma, D Hample
Journal of International and Intercultural Communication 11 (3), 192-215, 2018
122018
Stories that engage the audience: An investigation of popular breast cancer narratives on social media
Z Ma, R Ma, X Zhao, X Wang
Telematics and Informatics 85, 102048, 2023
112023
How are we going to treat Chinese people during the pandemic? Media cultivation of intergroup threat and blame
R Ma, Z Ma
Group Processes & Intergroup Relations 26 (3), 515-533, 2023
112023
What if I tell you e-cigarette users are inferior? An investigation of social identity threat in health messaging
R Ma, Z Ma
Journal of Health Communication 26 (5), 289-298, 2021
112021
Social media use and demographics predicted knowledge about alcohol as a cancer risk factor
R Ma, Z Ma
American Journal of Health Promotion 36 (6), 1025-1028, 2022
92022
Is My Story Better Than His Story? Understanding the Effects and Mechanisms of Narrative Point of View in the Opioid Context
Z Ma, R Ma, V Ledford
Health Communication 38 (9), 1847-1855, 2023
72023
Reexamining the use of tentative language in emails: The effects of gender salience and gender typicality
R Ma, AA Seate
Journal of Language and Social Psychology 36 (6), 694-714, 2017
72017
When my group is under attack: The development of a Social Identity Threat Scale
R Ma, EL Fink, A Atwell Seate
Group Processes & Intergroup Relations 27 (4), 738-758, 2024
62024
Present, empathetic, and persuaded: a meta-analytic comparison of storytelling in high versus low immersive mediated environments
Z Ma, R Ma, M Chen, N Walter
Human Communication Research 50 (1), 27-38, 2024
62024
Designing cancer warning labels for alcoholic beverages: Examining the impact of visual elements
Z Ma, R Ma
Health Education & Behavior 50 (5), 586-594, 2023
62023
Help a fan out? Effects of fandom type and task type on people’s behavioral intentions toward different types of fans in a collaborative effort.
A Atwell Seate, R Ma, EL Cohen, I Iles
Psychology of popular media 9 (3), 380, 2020
62020
Narrative detection and feature analysis in online health communities
A Ganti, S Wilson, Z Ma, X Zhao, R Ma
Proceedings of the 4th Workshop of Narrative Understanding (WNU2022), 57-65, 2022
52022
The effects of prototypicality and gender salience on liking and friendship potential of a female interlocutor
R Ma, AA Seate, N Joyce
Journal of Social and Personal Relationships 36 (1), 269-288, 2019
52019
“You Know Nothing about How Alcohol Might Lead to Cancer!” Effects of Threatening and Hedging Languages on Intentions to Reduce and Stop Drinking
R Ma, Z Ma
Journal of Health Communication 27 (7), 460-470, 2022
42022
How gay and bisexual men respond to mpox messages through risk-versus identity-based mechanisms: An integrated model
R Ma, X Zhao
Communication Monographs 91 (2), 301-324, 2024
12024
The Role of Narratives in Countering Health Misinformation: A Scoping Review of the Literature
Z Ma, R Ma
Health Communication, 1-12, 2025
2025
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Articles 1–20