| Factors influencing adoption of green practices by small and medium sized hotels in Thailand S Satchapappichit, NA Hashim, Z Hussin Journal of Business Management and Accounting 3, 61-78, 2013 | 18 | 2013 |
| Factors Influencing Chinese Visitors’ Dining Experiences with Thai Cuisine In Bangkok, Thailand S Satchapappichit ABAC Journal 40 (4), 58-77, 2020 | 10 | 2020 |
| The Impact Of Digital Marketing On Hospitality Industry Performance In Thailand During COVID-19: Eastern Economic Corridor P Phumpa, S Satchapappichit, K Phanniphong Journal of Positive School Psychology 6 (9), 1995-2004, 2022 | 4 | 2022 |
| Investigating the stakeholder influence on environmentally sustainable practices of Thai restaurant chains in Bangkok S Satchapappichit, A Leerattananugulsiri, W Kayom, K Thanasarn, ... Journal of Hospitality and Tourism Insights 6 (5), 2525-2544, 2023 | 3 | 2023 |
| Motivation of Inbound Tourists to Learn Muay Thai in Thailand as Destination Choice S Satchapappichit, J Iesue Ido Movement for Culture. Journal of Martial Arts Anthropology 22 (2), 65-75, 2022 | 3 | 2022 |
| Internal factors and their influence on the adoption of green practices among small and medium-sized hotels in Thailand NA Hashim, S Satchapappichit, Z Hussin Proceedings of the 2nd International Conference on Business Management 2 (1 …, 2016 | 3 | 2016 |
| A Study on Tourist Satisfaction of Fujian Traditional Village Tourism Based on Perceived Value Q Zhang, S Satchapappichit, C Zhao Migration Letters 20 (6), 786-804, 2023 | 2* | 2023 |
| Growth Mindset: Change Now For The Future Success Y Khamkhong, S Satchapappichit Academic Journal Phranakhon Rajabhat University 12 (2), 369-383, 2021 | 2 | 2021 |
| Brand Personality Influencing Customers’ Intention to Purchase at Thai Restaurant Chains in Bangkok, Thailand: The Mediating Role of Online Word-of-Mouth S Satchapappichit Journal of Management Science Nakhon Pathom Rajabhat University 7 (2), 171-187, 2020 | 2 | 2020 |
| Institutional forces and the adoption of green practices among small and medium sized hotel in Southern, Thailand S Satchapappichit, NA Hashim, Z Hussin, Y Inmuong Journal of Scientific Research and Development 3 (5), 107-116, 2016 | 2 | 2016 |
| The Impact of Knowledge Acquisition on Continuous Innovation Capability: The Mediation Effect of Knowledge Integration Z Fu, S Satchapappichit, Y Zeng Journal of Information Systems Engineering and Management 9 (1), 24276, 2024 | 1 | 2024 |
| The Adoption of Green Practices by Small and Medium Sized Hotels in Southern Thailand S Satchapappichit | 1 | 2017 |
| The Causal Factors Influencing the Efficiency of Social Media Customer Relationship Management: Toward Hotel Business In Thailand P Aodton, S Satchapappichit, P Sombat The Journal of Pacific Institute of Management Science 10 (2), 59-75, 2024 | | 2024 |
| THE IMPACT OF COVID-19 SITUATION ON CHANGING CONSUMER BEHAVIOR IN SERVICE BUSINESSES AND GUIDELINES FOR SERVICE BUSINESS ENTREPRENEURS IN BANGKOK AND METROPOLITAN AREAS K Thanasarn, S Satchapappichit Interdisciplinary social sciences and communication journal 7 (1), 110-124, 2024 | | 2024 |
| Knowledge Purchase, Absorption Capability and Creative Output Performance: Based on the Empirical Analysis of China's A-share listed Cultural and Creative Enterprises M Wang, S Satchapappichit, W Cheng Migration Letters 21 (S4), 393-411, 2024 | | 2024 |
| A STUDY ON THE IMPACT OF ENTREPRENEURIAL SPIRIT ON BUSINESS ETHICAL DECISION-MAKING--BASED ON THE SAMPLING OF CHINA'S TOP 500 PRIVATE ENTERPRISES LIST X Yu, X Gao, S Satchapappichit, W Cheng European Chemical Bulletin 12 (Special Issue 1), 1680-1698, 2023 | | 2023 |
| The Causal Model of Olfactory, Experiential Marketing, Approach Behavior toward Repurchase Intention of the Consumers Using Spa Service in Bangkok S Satchapappichit, R Mookda, Y Khamkong Journal of Yala Rajabhat University 17 (3), 44-53, 2022 | | 2022 |
| Covid-19 Pandemic Consequences on Consumers' Panic Buying: The Role of the Fear and Uncertainty. Proceeding of the 10th International Conference on Asian Economic Development SW Khan, R Mookda, T Kongnun, S Rattanapong, S Satchapappichit Proceedings of the 10th International Conference on Asian Economic …, 2021 | | 2021 |