| The effect of leadership styles on employees' innovative work behavior MA Alheet, A.F., Adwan, A.A., Areiqat, A.Y., Zamil, A.M.A., Saleh Management Science Letters 11 (1), pp. 239-246, 2021 | 135 | 2021 |
| Building customer loyalty in online shopping: the role of online trust, online satisfaction and electronic word of mouth AS Al-Adwan, H Kokash, AA Adwan, A Alhorani, H Yaseen International Journal of Electronic Marketing and Retailing 11 (3), 278-306, 2020 | 133 | 2020 |
| Data analytics in digital marketing for tracking the effectiveness of campaigns and inform strategy A Al Adwan, H Kokash, R Al Adwan, A Khattak International Journal of data and network science, 2023 | 45 | 2023 |
| E-Marketing Strategic for Jordanian Small Business to Increase Sale in Local E-Market Ahmad Al Adwan,Khaled Aladwan Academy of Strategic Management Journal 18 (6), 2019 | 37 | 2019 |
| The Role of Social Media Marketing and Marketing Management Promoting and Developing Brand Sustainability Strategy A Al Adwan, G Altrjman Available at SSRN 4436265 8 (1), 439-452, 2024 | 28 | 2024 |
| Enhancing Customer Loyalty with Market Basket Analysis Using Innovative Methods: A Python Implementation Approach AMA Zamila, TG Ahmad Al Adwanb | 28 | 2020 |
| Level of administrative empowerment at private institution and its impact on institutional performance: a case study AI Al Maani, A Al Adwan, AY Areiqat, AMA Zamil, AA Salameh Entrepreneurship and Sustainability Issues 8 (2), 500, 2020 | 25 | 2020 |
| E-marketing strategy: to improve customer preference for local brand over foreign brand in the era of a developing country A Al Adwan Innovative Marketing 15 (3), 85 - 98, 2019 | 22 | 2019 |
| Use of artificial intelligence system to predict consumers’ behaviors A Adwan, R Aladwan International Journal of Data and Network Science 6 (4), 1223-1232, 2022 | 19 | 2022 |
| THE IMPACT OF MOTIVATION FACTORS AND INTENTION TO ADOPT JORDAN AS A DESTINATION FOR MEDICAL TOURISM IN THE MIDDLE EAST A Al Adwan Innovative Marketing 16 (2), 146-158, 2020 | 14 | 2020 |
| Factors affecting online shopping behavior of consumers understanding factors leading to consumers’ loyalty AMA Al dwan, Ahmad.A., Areiqat, A.Y., Zamil Academy of Strategic Management Journal 20 (2), 1-15, 2021 | 12 | 2021 |
| Can companies in digital marketing benefit from artificial intelligence in content creation? A Adwan International Journal of Data and Network Science 8 (2), 797-808, 2024 | 10 | 2024 |
| IMPACT OF STRATEGIC PLANNING AND CONTINUOUS IMPROVEMENT ON THE EFFECTIVENESS OF ADMINISTRATIVE DECISIONS AMA Alheet, A., Al Adwan, A.A., Areiqat, A.Y., Zamil Journal of Management Information and Decision Sciences 24 (Special Issue 1 …, 2021 | 7 | 2021 |
| Social media’s impact on business & community AMA Al dwan, Ahmad.A., Areiqat, A.Y., Zamil Academy of Strategic Management Journal 20 (2), 1-15, 2021 | 7 | 2021 |
| The impact of social media on consumer awareness towards buying copy brand AA Adwan International Journal of Electronic Marketing and Retailing 11 (2), 199-215, 2020 | 6 | 2020 |
| E-marketing Model for Business Websites to Increase Customer Trust and E-loyalty A Al Adwan, K Aladwan International Journal of Business and Social Science 10 (188 -195), 188 -195, 2019 | 6 | 2019 |
| Development of theoretical framework for management departments' ranking systems in Jordanian Universities Al Adwan, Ahmad .A., Areiqat, A.Y., Zamil International Journal of Higher Education 10 (1), pp. 106-112, 2021 | 5 | 2021 |
| The impact of brand's effectiveness on navigating issues related to diversity equity and inclusion A Adwan, M Alsoud Uncertain Supply Chain Management 12 (3), 2101-2112, 2024 | 4 | 2024 |
| Analyzing the Role and Ethics of Online Marketing for Better Business Performance A Review on Trends and Future Directions AA Adwan Journal of Legal, Ethical and Regulatory Issues 24 (Special Issue 1), 1-13, 2021 | 4 | 2021 |
| Critical success factors (Csfs) in higher education standards implementation ZA Areiqat A.a,Alheet A.a,Al Adwan A.a International Journal of Entrepreneurship 25 (Special Issue 1), 1-20, 2021 | 4 | 2021 |
