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Citations	61	58
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Co-authors

Darush YazdanfarProfessor, Mid Sweden University & Södertörn UniversityVerified email at miun.se
Peter ÖhmanProfessor of Business Administration, Mid Sweden UniversityVerified email at miun.se

masoome abikari

masoome abikari

Mid Sweden University

Verified email at miun.se - Homepage

Digital financial innovations consumer behaviour non-cognitive factor


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Negative emotions and consumer behavioural intention to adopt emerging e-banking technology M Abikari, P Öhman, D Yazdanfar Journal of Financial Services Marketing 28 (4), 691-704, 2023	33	2023
The effects of companies’ social irresponsibility on consumers’ negative emotions toward the brand and their behavior SMT Nasab, M Abikari ASEAN Marketing Journal 8 (2), 3, 2018	14	2018
Emotions, perceived risk and intentions to adopt emerging e-banking technology amongst educated young consumers M Abikari International Journal of Bank Marketing, 2024	13	2024
How downside aspects of new e-banking technology can influence consumers M Abikari	1	2021
Unga välutbildade bankkunder, upplevd risk och digitala banktjänster M Abikari		2024
Young consumers’ emotions towards emerging e-banking technology: A multi-perspective approach M Abikari Mid Sweden University, 2024		2024
Negativa känslor och användningen av e-banktjänster M Abikari, P Öhman, D Yazdanfar		2023

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