| City branding: a state‐of‐the‐art review of the research domain A Lucarelli, P Olof Berg Journal of place management and development 4 (1), 9-27, 2011 | 862 | 2011 |
| Place branding as urban policy: The (im) political place branding A Lucarelli Cities 80, 12-21, 2018 | 173 | 2018 |
| Problematising place branding research: A meta-theoretical analysis of the literature A Lucarelli, S Brorström The Marketing Review 13 (1), 65-81, 2013 | 155 | 2013 |
| Unraveling the complexity of “city brand equity”: a three‐dimensional framework A Lucarelli Journal of Place Management and Development 5 (3), 231-252, 2012 | 150 | 2012 |
| User-generated place brand equity on Twitter: The dynamics of brand associations in social media M Andéhn, A Kazeminia, A Lucarelli, E Sevin Place branding and public diplomacy 10, 132-144, 2014 | 134 | 2014 |
| Co-performing tourism places: The “Pink Night” festival M Giovanardi, A Lucarelli, PLE Decosta Annals of Tourism Research 44, 102-115, 2014 | 134 | 2014 |
| Towards brand ecology: An analytical semiotic framework for interpreting the emergence of place brands M Giovanardi, A Lucarelli, C Pasquinelli Marketing Theory 13, 365-383, 2013 | 133 | 2013 |
| Brand transformation: a performative approach to brand regeneration A Lucarelli, A Hallin Marketing Performativity, 84-105, 2018 | 104 | 2018 |
| Sailing through marketing: A critical assessment of spatiality in marketing literature M Giovanardi, A Lucarelli Journal of Business Research 82, 149-159, 2018 | 71 | 2018 |
| The political nature of brand governance: a discourse analysis approach to a regional brand building process A Lucarelli, M Giovanardi Journal of Public Affairs 16 (1), 16-27, 2016 | 66 | 2016 |
| Co-branding public place brands: Towards an alternative approach to place branding A Lucarelli Place Branding and Public Diplomacy 14, 260-271, 2018 | 50 | 2018 |
| The political dimension of place branding A Lucarelli Stockholm Business School, Stockholm University, 2015 | 33 | 2015 |
| The dialogical relationship between spatial planning and place branding: Conceptualizing regionalization discourses in Sweden A Lucarelli, S Heldt Cassel European Planning Studies 28 (7), 1375-1392, 2020 | 32 | 2020 |
| Performing place promotion—On implaced identity in marketized geographies M Andéhn, J Hietanen, A Lucarelli Marketing Theory 20 (3), 321-342, 2020 | 31 | 2020 |
| Constructing a typology of virtual city brand co-creation practices: An ecological approach A Lucarelli Journal of Place Management and Development 12 (2), 227-247, 2019 | 27 | 2019 |
| 20 years of Nordic place branding research: a review and future research agenda C Cassinger, S Gyimóthy, A Lucarelli Scandinavian Journal of Hospitality and Tourism 21 (1), 70-77, 2021 | 24 | 2021 |
| Keeping a foot in both camps: Sustainability, city branding and boundary spanners C Rinaldi, M Giovanardi, A Lucarelli Cities 115, 103236, 2021 | 23 | 2021 |
| Investigating relational ontologies in macromarketing: toward a relational approach and research agenda A Lucarelli, M Giovanardi Journal of Macromarketing 39 (1), 88-102, 2019 | 22 | 2019 |
| How cyber political brands emerge: a socio-material analysis of the Italian Five Star movement and the Czech pirate party A Lucarelli, G Fuschillo, Z Chytkova European Journal of Marketing 55 (4), 1130-1154, 2021 | 14 | 2021 |
| The Nordic wave in place branding: moving back and forth in time and space C Cassinger, A Lucarelli, S Gyimóthy The Nordic wave in place branding, 1-9, 2019 | 12 | 2019 |
Massimo GiovanardiUniversity of Bologna - Department for Life Quality StudiesVerified email at unibo.it
