Eye position influences auditory responses in primate inferior colliculus JM Groh, AS Trause, AM Underhill, KR Clark, S Inati Neuron 29 (2), 509-518, 2001 | 216 | 2001 |
Ethics and neuromarketing AR Thomas, NA Pop, AM Iorga, C Ducu Library of Congress Control, 2017 | 74 | 2017 |
How advertisers can keep mobile users engaged and reduce video-ad blocking: Best practices for video-ad placement and delivery based on consumer neuroscience measures KR Clark, KR Leslie, M Garcia-Garcia, ML Tullman Journal of Advertising Research 58 (3), 311-325, 2018 | 48 | 2018 |
A field with a view: Ethical considerations for the fields of consumer neuroscience and neuromarketing KR Clark Developments in neuroethics and bioethics 3, 23-61, 2020 | 22 | 2020 |
The Future of Advertising: Influencing and Predicting Response through Artificial Intelligence, Machine Learning, and Neuroscience E Moses, KR Clark, NJ Jacknis Handbook of Research on Applied Data Science and Artificial Intelligence in …, 2021 | 11 | 2021 |
The Neuromarketing Revolution: Bringing Science and Technology to Marketing Insight E Moses, KR Clark Anthropological Approaches to Understanding Consumption Patterns and …, 2020 | 9 | 2020 |
Dealing with the devils: The responsibility of neuromarketing practitioners in conducting research for ethically questionable client agendas KR Clark Ethics and neuromarketing: Implications for market research and business …, 2016 | 9 | 2016 |
Revitalizing visual merchandising ML Tullman, KR Clark Chain Store Age 80 (7), 66-68, 2004 | 9 | 2004 |
The Role of Impulsivity and Addiction in Gambling Behaviors: How Applied Neuroscience Research Can Help in the Monitoring and Management of Mental Health Issues Y Jia, KR Clark Open Journal of Medical Psychology 13 (1), 11-24, 2024 | 2 | 2024 |
Future of Consumer Neuroscience KR Clark Consumer neuroscience 321, 2017 | 2 | 2017 |
Consumer Neuroscience: Evolution and Commercial Applications KR Clark Analyzing the Strategic Role of Neuromarketing and Consumer Neuroscience …, 2020 | 1 | 2020 |
提携研究機関誌からの論文紹介 The Advertising Research Foundation 『Journal of Advertising Research』 より How Advertisers Can Keep Mobile Users Engaged and Reduce Video-Ad Blocking … KR CLARK, KRAJ LESLIE, M GARCIA-GARCIA, ML TULLMAN 日経広告研究所報/日経広告研究所 [編] 52 (6), 104-86, 2018 | | 2018 |
Consumer neuroscience A Iorga, M Hsu, I Shapira-Lichter, ILC Nieuwenhuis, C Marci, B Murray, ... MIT Press, 2017 | | 2017 |
Ethics and neuromarketing: implications for market research and business practice AR Thomas, NA Pop, AM Iorga, C Ducu Springer International Publishing, 2017 | | 2017 |
HEADLINE KR Clark | | |