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Konrawan Rattanaburi
Konrawan Rattanaburi
Lecturer, Walailak University International College
Verified email at mail.wu.ac.th
Title
Cited by
Cited by
Year
Factors influencing actual usage of mobile shopping applications: Generation Y in Thailand
K Rattanaburi, R Vongurai
The Journal of Asian Finance, Economics and Business 8 (1), 901-913, 2021
592021
Impact of electronic word-of-mouth on consumer-based brand equity and purchase intention: hotel industry in Thailand
K Rattanaburi
ABAC Journal 43 (2), 92-105, 2023
82023
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Articles 1–2