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Co-authors

Nannan XiTampere UniversityVerified email at tuni.fi
Juho HamariGamification Group, Tampere UniversityVerified email at uta.fi
Hairui TangPhD candidate, Unit of Information and knowledge management, Tampere UniveristyVerified email at tuni.fi

Xinyi Yang

Xinyi Yang

Tampere University

Verified email at tuni.fi

Marketing NFTs multisensory gamification consumer experience


Title Sort by citations Sort by year Sort by title	Cited by Cited by	Year
Gamification and Marketing Management: A Literature Review and Future Agenda X Yang, N Xi, H Tang, J Hamari In Proceedings of the Americas Conference on Information Systems, 2023	9	2023
Gamification and Knowledge Sharing: A Meta-Analytic Review H Tang, N Xi, X Yang, J Hamari	1	2024
What Motivates Metaverse Consumers to Purchase Virtual Assets? A Study on the Perceived Value of NFT Art X Yang, N Xi, J Hamari In Proceedings of the Pacific Asia Conference on Information Systems, 1-17, 2024		2024
Why do people purchase NFTs? An empirical study of perceived values of digital assets X Yang Responsible Business Research Seminar 2023, 2023		2023

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