| The effect of digital marketing adoption on SMEs sustainable growth: Empirical evidence from Ghana E Bruce, Z Shurong, D Ying, M Yaqi, J Amoah, SB Egala Sustainability 15 (6), 4760, 2023 | 58 | 2023 |
| A review of corporate social responsibility and its relationship with customer satisfaction and corporate image B Emmanuel, OA Priscilla Open Journal of Business and Management 10 (2), 715-728, 2022 | 45 | 2022 |
| Social media integration: An opportunity for SMEs sustainability E Bruce, S Keelson, J Amoah, S Bankuoru Egala Cogent Business & Management 10 (1), 2173859, 2023 | 39 | 2023 |
| Social media adoption in smes sustainability: evidence from an emerging economy J Amoah, E Bruce, Z Shurong, S Bankuoru Egala, K Kwarteng Cogent Business & Management 10 (1), 2183573, 2023 | 30 | 2023 |
| The impact of institutional creativity and innovation capability on innovation performance of public sector organizations in Ghana JC Azamela, Z Tang, A Owusu, SB Egala, E Bruce Sustainability 14 (3), 1378, 2022 | 30 | 2022 |
| Social media usage and SME firms’ sustainability: An introspective analysis from Ghana E Bruce, Z Shurong, SB Egala, J Amoah, D Ying, H Rui, T Lyu Sustainability 14 (15), 9433, 2022 | 29 | 2022 |
| Driving factors to competitive sustainability of SMEs in the tourism sector: An introspective analysis J Amoah, S Bankuoru Egala, S Keelson, E Bruce, R Dziwornu, ... Cogent Business & Management 10 (1), 2163796, 2023 | 27 | 2023 |
| Digital transformation in an emerging economy: exploring organizational drivers SB Egala, J Amoah, A Bashiru Jibril, R Opoku, E Bruce Cogent Social Sciences 10 (1), 2302217, 2024 | 21 | 2024 |
| Social media and its connection to business performance—A literature review B Emmanuel, S Zhao, SB Egala, Y Mammet, K Godson American Journal of Industrial and Business Management 12 (5), 877-893, 2022 | 21 | 2022 |
| The effect of digital marketing adoption on SMEs sustainable growth: Empirical evidence from Ghana. Sustainability, 15 (6), 4760 E Bruce, Z Shurong, D Ying, M Yaqi, J Amoah, SB Egala | 19 | 2023 |
| Impact of social media on start-up survival: Qualitative evidence from Ghana. E Bruce, Z Shurong, A Akakpo, J Oppong Journal of Management, Economics, & Industrial Organization (JOMEINO) 6 (2), 2022 | 14 | 2022 |
| Driving forces of social media and its impact on tourists’ destination decisions: a uses and gratification theory SA Keelson, E Bruce, SB Egala, J Amoah, A Bashiru Jibril Cogent Social Sciences 10 (1), 2318878, 2024 | 12 | 2024 |
| Influence of Green Human Resource Management on firm’s environmental performance: Green Employee Empowerment as a mediating factor P Adu Sarfo, J Zhang, G Nyantakyi, FA Lassey, E Bruce, O Amankwah Plos one 19 (4), e0293957, 2024 | 10 | 2024 |
| Reassessing the impact of social media on healthcare delivery: insights from a less digitalized economy E Bruce, Z Shurong, J Amoah, SB Egala, FK Sobre Frimpong Cogent Public Health 11 (1), 2301127, 2024 | 6 | 2024 |
| Social media integration: An opportunity for SMEs sustainability. Cogent Business and Management, 10 (1) E Bruce, S Keelson, J Amoah, S Bankuoru Egala | 6 | 2023 |
| Social media usage and SME firms’ sustainability: An introspective analysis from Ghana. Sustainability, 14 (15), 9433 E Bruce, Z Shurong, SB Egala, J Amoah, D Ying, H Rui, T Lyu | 6 | 2022 |
| Relationship between green supply chain adoption and supplier innovation initiative: evidence from manufacturing firms in accra metropolis B Emmanuel, Y Mammet, A Kaze, OA Priscilla, AB Alfred Open Journal of Business and Management 9 (6), 2780-2792, 2021 | 5 | 2021 |
| Social media adoption in SMEs sustainability: Evidence from an emerging economy. Cogent Business and Management, 10 (1), 1–28 J Amoah, E Bruce, Z Shurong, S Bankuoru Egala, K Kwarteng | 4 | 2023 |
| Social Media Usage and SME Firms’ Sustainability: An Introspective Analysis from Ghana. Sustainability 2022, 14, 9433 E Bruce, Z Shurong, SB Egala, J Amoah, D Ying, H Rui, T Lyu s Note: MDPI stays neutral with regard to jurisdictional claims in published …, 2022 | 3 | 2022 |
| Revisiting the Facilitators of Social Media Adoption within the Tourism Sector: An Empirical Investigation in an Emerging Economy AB Jibril, SB Egala, SA Keelson, J Amoah, E Bruce Current Social Sciences 2 (1), E2772316X300254, 2024 | | 2024 |