| Destination personality, affective image, and behavioral intentions in domestic urban tourism D Papadimitriou, A Apostolopoulou, K Kaplanidou Journal of travel research 54 (3), 302-315, 2015 | 446 | 2015 |
| Destination image components and word-of-mouth intentions in urban tourism: A multigroup approach D Papadimitriou, K Kaplanidou, A Apostolopoulou Journal of Hospitality & Tourism Research 42 (4), 503-527, 2018 | 318 | 2018 |
| " Welcome Home": Motivations and Objectives of the 2004 Grand National Olympic Sponsors. A Apostolopoulou, D Papadimitriou Sport Marketing Quarterly 13 (4), 2004 | 177 | 2004 |
| Toward a better understanding of college athletic donors: What are the primary motives? JM Gladden, DF Mahony, A Apostolopoulou Sport Marketing Quarterly 14 (1), 2005 | 149 | 2005 |
| The role of destination personality in predicting tourist behaviour: implications for branding mid-sized urban destinations A Apostolopoulou, D Papadimitriou Current Issues in Tourism 18 (12), 1132-1151, 2015 | 140 | 2015 |
| Event sponsorship as a value creating strategy for brands D Papadimitriou, A Apostolopoulou, T Dounis Journal of Product & Brand Management 17 (4), 212-222, 2008 | 126 | 2008 |
| Brand Extensions by US Professional Sport Teams: Motivations and Keys to Success. A Apostolopoulou Sport Marketing Quarterly 11 (4), 2002 | 116 | 2002 |
| Olympic sponsorship activation and the creation of competitive advantage D Papadimitriou, A Apostolopoulou Journal of Promotion Management 15 (1-2), 90-117, 2009 | 109 | 2009 |
| Real women watch football: Gender differences in the consumption of the NFL Super Bowl broadcast JS Clark, A Apostolopoulou, JM Gladden Journal of promotion Management 15 (1-2), 165-183, 2009 | 85 | 2009 |
| Who knows Bobby Mo? Using intercollegiate athletics to build a university brand JS Clark, A Apostolopoulou, S Branvold, D Synowka Sport Marketing Quarterly 18 (1), 57, 2009 | 62 | 2009 |
| Consumption and meanings of team licensed merchandise A Apostolopoulou, D Papadimitriou, D Synowka, JS Clark International Journal of Sport Management and Marketing 12 (1-2), 93-110, 2012 | 54 | 2012 |
| The role of perceived fit in fans' evaluation of sports brand extensions D Papadimitriou, A Apostolopoulou, I Loukas International Journal of Sports Marketing and Sponsorship 6 (1), 27-44, 2004 | 48 | 2004 |
| Meanings and functions in Olympic consumption: A study of the Athens 2004 Olympic licensed products A Apostolopoulou, D Papadimitriou, V Damtsiou European Sport Management Quarterly 10 (4), 485-507, 2010 | 41 | 2010 |
| From H-Town to Mo-Town: The Importance of Super Bowl Entertainment. A Apostolopoulou, J Clark, JM Gladden Sport Marketing Quarterly 15 (4), 2006 | 38 | 2006 |
| Examining the meanings and consumption of sport licensed products through team identification A Apostolopoulou, D Papadimitriou Journal of Brand Management 25, 536-548, 2018 | 33 | 2018 |
| Capturing the meanings of sport licensed products D Papadimitriou, A Apostolopoulou Journal of Marketing Communications 24 (5), 433-449, 2018 | 29 | 2018 |
| Participant-based brand image perceptions of international sport events: The case of the Universiade D Papadimitriou, A Apostolopoulou, K Kaplanidou Journal of convention & event tourism 17 (1), 1-20, 2016 | 29 | 2016 |
| Implementation of a multi‐brand strategy in action sports C Giannoulakis, A Apostolopoulou Journal of Product & Brand Management 20 (3), 171-181, 2011 | 28 | 2011 |
| Building a sponsor’s equity through brand personality: perceptions of fans and rivals C Tsordia, D Papadimitriou, A Apostolopoulou Sport, Business and Management: An International Journal 8 (5), 454-468, 2018 | 25 | 2018 |
| Does team identification of satellite fans influence brand-related sponsorship outcomes? What we learned from Manchester United supporters in Malaysia C Tsordia, A Apostolopoulou, D Papadimitriou Journal of Strategic Marketing 32 (6), 795-813, 2024 | 17 | 2024 |
