| Indian shopper motivation to use artificial intelligence: Generating Vroom’s expectancy theory of motivation using grounded theory approach K Chopra International Journal of Retail & Distribution Management 47 (3), 331-347, 2019 | 204 | 2019 |
| Empirical study on role of customer service in delivering satisfaction at branded retail outlets in Pune K Chopra Procedia Economics and Finance 11, 239-246, 2014 | 43 | 2014 |
| Vroom’s expectancy theory to motivate academic library users in India using grounded theory approach K Chopra Global Knowledge, Memory and Communication 68 (4/5), 300-322, 2019 | 39 | 2019 |
| Ecopreneurship: Is it a viable business model K Chopra AE International Journal of Multidisciplinary Research 2 (3), 1-6, 2014 | 26 | 2014 |
| Analytical study of shopping motives of young customers for selected product categories with reference to organized retailing in select metropolitan select cities of India V Sane, K Chopra Procedia-Social and Behavioral Sciences 133, 160-168, 2014 | 14 | 2014 |
| M-Wallet Technology Acceptance by Street Vendors in India K Chopra Proceedings of the 2nd International Conference on Data Engineering and …, 2018 | 11 | 2018 |
| Wal-Mart: Can it Succeed in India? K Chopra Indian Journal of Marketing, 2011 | 7 | 2011 |
| Study on factors affecting job satisfaction, loyalty, and commitment among managerial staff with reference to e-publishing organisations in ITES/BPM industry V Viswanathan, K Chopra International Journal for Research in Applied Science & Engineering …, 2015 | 6 | 2015 |
| Impact of Online Marketing in Molding Consumer Behaviour SA Chopra, K International Journal of Engineering and Management Research 6 (1), 478-486, 2016 | 5* | 2016 |
| Study of relationship between utilitarian and hedonic motives and temporal perspective at retail malls K Chopra International Journal for Research in Applied Science and Engineering …, 2014 | 5 | 2014 |
| Migrant millennials & their food adoption perspective-A grounded theory approach S Jha, K Chopra Cleaner and Responsible Consumption 6, 100072, 2022 | 4 | 2022 |
| Maslow’s theory for preventive healthcare in India–a content analysis approach K Chopra International Journal of Pharmaceutical and Healthcare Marketing 16 (1), 40-54, 2022 | 4 | 2022 |
| Customer Experience Management in Airline Industry K Chopra, R Chanda Sixteenth AIMS International Conference on Management, 526-530, 2019 | 4 | 2019 |
| Study of consumer buying motives for private labels in India K Chopra, S Dasgupta International Journal of Engineering and Management Research (IJEMR) 7 (1 …, 2017 | 4 | 2017 |
| Online Classrooms: A Research Study to understand factors affecting Students' motivation towards E-Learning A Gupta, K Chopra Cardiometry, 686-698, 2022 | 3 | 2022 |
| Commercial viability of solar thermal hyper distillation of waste water—sainnova, A case study PV Chitrao, PK Bhoyar, K Chopra, R Divekar Information and Communication Technology for Competitive Strategies (ICTCS …, 2022 | 3 | 2022 |
| Developing synchronous and asynchronous online learning models for engineering college students in India: A grounded theory approach K Chopra, J Chitranshi Journal of Engineering Education Transformations 35 (3), 70-81, 2022 | 3 | 2022 |
| Attitude of unorganized retailers towards mobile payments K Chopra International Journal of Research in IT and Management 7 (3), 95-100, 2017 | 3 | 2017 |
| Study of Consumer Motives for buying Private Labels in India komal chopra International Journal of Applied Business and Economic Research 15 (16), 1-12, 2017 | 3* | 2017 |
| Study of impact of innovative methods to engage consumers in malls through entertainment K Chopra Samvad 8, 2015 | 3 | 2015 |