| The social media marketing strategies and its implementation in promoting handicrafts products: a study with special reference to Eastern India S Guha, A Mandal, F Kujur Journal of Research in Marketing and Entrepreneurship 23 (2), 339-364, 2021 | 128 | 2021 |
| Individual entrepreneurial orientation on MSME's performance: the mediating effect of employee motivation and the moderating effect of government intervention H Kyal, A Mandal, F Kujur, S Guha IIM Ranchi journal of management studies 1 (1), 21-37, 2022 | 44 | 2022 |
| Stone carving in India and the need for process innovation S Guha, A Mandal, P Dhar, S Poddar, LP Dana Artisan and Handicraft Entrepreneurs: Past, Present, and Future, 149-159, 2022 | 5 | 2022 |
| Place attachment, migratory behaviour and its impact on economic activity: a study with special reference to Eastern India S Adhikari, A Mandal, F Kujur, S Guha Rajagiri Management Journal 17 (3), 202-220, 2023 | 4 | 2023 |
| Key Factors of Adoption of Alternative Business Model: A Study on Handicraft Artisans During COVID-19 Pandemic S Guha, A Mandal, F Kujur Pandemic, New Normal and Implications on Business: 12th Annual International …, 2022 | 4 | 2022 |
| Daylight Illumination and Building Architecture-Effect at Workplace S Poddar, S Guha Advancement in Management and Technology (AMT) 2 (1), 11-16, 2021 | 3 | 2021 |
| Place Attachment and Decisions to Move: A Study of Indian Migrants during Covid-19 Pandemic and Directions to Future Research S Adhikari, A Mandal, S Guha Journal of Medicinal and Chemical Sciences 4 (5), 444-451, 2021 | 3 | 2021 |
| Entrepreneurial Ability of Rural Women Artisans: A Case of Birbhum District of West Bengal S Guha, A Mandal, F Kujur, S Chakrabarti, D Chattaraj Perspectives in Human Resources, 155-162, 2024 | 2 | 2024 |
| Innovation in Tourism and Startups in Eastern India S Guha, A Mandal, F Kujur, S Poddar, S Chakrabarti Sustainable Partnership and Investment Strategies for Startups and SMEs, 92-105, 2024 | 1 | 2024 |
| Artisan entrepreneurship through social media campaigns: a review S Guha, A Mandal, F Kujur, S Poddar International Journal of Entrepreneurship and Small Business 51 (4), 453-468, 2024 | 1 | 2024 |
| Creating Employment and Sustainable Livelihood Through Entrepreneurship: A Study of Artisans S Guha, A Mandal, F Kujur, S Poddar Multidisciplinary Approaches to Sustainable Human Development, 26-50, 2023 | 1 | 2023 |
| Flavored Carbonated Beverages: A Case Study on Bisleri Pop A Rao, S Guha Advancement in Management and Technology (AMT) 3 (1), 38-45, 2022 | 1 | 2022 |
| Entrepreneurship as a Catalyst in Creating Sustainable Livelihood of the Handicraft Artisans of India S Guha¹, A Mandal, S Poddar, F Kujur⁴ Sustainable Entrepreneurship. Lincoln Research and Publications Limited 10, 2022 | 1 | 2022 |
| Consumer perception toward eco-friendly products: a comparative study between rural and urban consumers in West Bengal S Guha Future of Management: Embracing Sustainability, Diversity, and Inclusivity …, 2024 | | 2024 |
| Social Entrepreneurship through Sustainable Business Model: A Case Study S Guha, A Mandal Emerging Horizons: Business and Society in the Post-Pandemic Era, 50-63, 2024 | | 2024 |
| Rural Entrepreneurship as Alternative Sources of Earnings: An Assessment A Mandal, S Guha, F Kujur, S Poddar, A Patnaik New Practices for Entrepreneurship Innovation, 375-395, 2024 | | 2024 |
| Perceived Deviant Behaviour of Employees During New Normal: A Challenge for Private Educational Institutes A Mandal, F Kujur, S Guha, S Poddar, S Chakrabarti International Scientific Conference on Business and Economics, 3-24, 2023 | | 2023 |
| Empowering the Dokra Artisans through The Accessibility of Financial Resources for Survival of Their Indigenous Technology – A Study of West Bengal, India S Guha, A Banerjee, A Mandal International Journal of Mechanical and Production Engineering Research and …, 2020 | | 2020 |
| Effect of Demonetization on Reverse Migration in India: A Conceptual Study S Guha, A Mandal International Journal of Innovative Knowledge Concepts 7 (1), 230-234, 2019 | | 2019 |
| Socio-Economic Impact of Corporate Social Responsibility: A Review S Guha, A Mandal International Journal of Scientific Research and Review 8 (4), 2019 | | 2019 |