The boundaries of gamification for engaging customers: Effects of losing a contest in online co-creation communities T Leclercq, W Hammedi, I Poncin Journal of interactive marketing 44 (1), 82-101, 2018 | 229 | 2018 |
Ten years of value cocreation: An integrative review T Leclercq, W Hammedi, I Poncin Recherche et Applications en Marketing (English Edition) 31 (3), 26-60, 2016 | 212 | 2016 |
The engagement process during value co-creation: Gamification in new product-development platforms T Leclercq, I Poncin, W Hammedi International Journal of Electronic Commerce 21 (4), 454-488, 2017 | 184 | 2017 |
Uncovering the dark side of gamification at work: Impacts on engagement and well-being W Hammedi, T Leclercq, I Poncin, L Alkire Journal of Business Research 122, 256-269, 2021 | 183 | 2021 |
Smart technologies and shopping experience: Are gamification interfaces effective? The case of the Smartstore I Poncin, M Garnier, MSB Mimoun, T Leclercq Technological Forecasting and Social Change 124, 320-331, 2017 | 173 | 2017 |
Opening the black box of gameful experience: Implications for gamification process design T Leclercq, I Poncin, W Hammedi Journal of Retailing and Consumer Services 52, 101882, 2020 | 108 | 2020 |
When gamification backfires: The impact of perceived justice on online community contributions T Leclercq, I Poncin, W Hammedi, A Kullak, LD Hollebeek Journal of Marketing Management 36 (5-6), 550-577, 2020 | 102 | 2020 |
It is really not a game: An integrative review of gamification for service research R Ciuchita, J Heller, S Köcher, S Köcher, T Leclercq, K Sidaoui, S Stead Journal of Service Research 26 (1), 3-20, 2023 | 64 | 2023 |
Dix ans de co-création de valeur: une revue intégrative T Leclercq, W Hammedi, I Poncin Recherche et Applications en Marketing (French Edition) 31 (3), 29-66, 2016 | 57 | 2016 |
Customer engagement: The role of gamification W Hammedi, T Leclercq, I Poncin Handbook of research on customer engagement, 164-185, 2019 | 30 | 2019 |
Brand discrimination: an implicit measure of the strength of mental brand representations M Friedman, T Leclercq PloS one 10 (3), e0121373, 2015 | 13 | 2015 |
No pain, no gain! The uncertainty-to-win effect on customer experience quality through gamified interaction T Leclercq Recherche et Applications en Marketing (English Edition) 37 (4), 68-98, 2022 | 8 | 2022 |
Gamification Myopia: satiation effects in gamified activities W Hammedi, T Leclercq, N Steils Journal of Service Research 27 (2), 213-230, 2024 | 5 | 2024 |
Exploration of Engagement Mechanics During Value Co-creation Process: The Case of Gamification in a New Product Development Platform T Leclercq, I Poncin, W Hammedi Marketing at the Confluence between Entertainment and Analytics: Proceedings …, 2017 | 4 | 2017 |
Compact color video signature by principal component analysis T Leclercq, L Khoudour, L Macaire, JG Postaire, A Flancquart Computer Vision and Graphics: International Conference, ICCVG 2004, Warsaw …, 2006 | 4 | 2006 |
New technologies and shopping experience: Are gamification interfaces effective? The case of the Smartstore I Poncin, M Garnier, M Slim Ben Mimoun, T Leclercq Proceedings of the 44th European Marketing Conference, 2015 | 3 | 2015 |
The Rise of Gamification in Crowdfunding: Cooperative strategies in a reward-based crowdfunding T Leclercq, I Poncin 26th Retailing Advances Research Consumer Services (RARCS) Conference, 2019 | 2 | 2019 |
A distributed multi-sensor surveillance system for public transport applications JL Bruyelle, L Khoudour, D Aubert, T Leclercq, A Flancquart 3URVEILLANCE 3YSTEMS, 185, 2006 | 2 | 2006 |
Local camera network for surveillance in newcastle airport L Khoudour, T Leclercq, JL Bruyelle, A Flancquart IET Digital Library, 2003 | 2 | 2003 |
Trust me, I am famous: legitimating attractive celebrities as credible endorsers for charitable organisations T Leclercq, E Denis, S Hoornaert Journal of Marketing Management 40 (1-2), 102-128, 2024 | 1 | 2024 |