| Trust and consumers’ purchase intention in a social commerce platform: A meta-analytic approach J Wang, F Shahzad, Z Ahmad, M Abdullah, NM Hassan Sage Open 12 (2), 21582440221091262, 2022 | 112 | 2022 |
| Examining mediating role of customer loyalty for influence of brand related attributes on customer repurchase intention Z Ahmad, M Jun, I Khan, M Abdullah, TA Ghauri Journal of Northeast Agricultural University (English Edition) 23 (2), 89-96, 2016 | 75 | 2016 |
| Men’s attitude and motivation toward consumption of grooming products: A comparison of Chinese and Pakistani male consumers I Khan, H Dongping, M Abdullah, Z Ahmad, T Ahmad Ghauri, S Ghazanfar Cogent Business & Management 4 (1), 1309783, 2017 | 62 | 2017 |
| Coping with workplace ostracism through ability-based emotional intelligence A Ayub, F Sultana, S Iqbal, M Abdullah, N Khan Journal of Organizational Change Management 34 (5), 969-989, 2021 | 35 | 2021 |
| Finding impact of Pakistan-China free trade agreement (PCFTA) on agricultural exports of Pakistan-gravity model approach M Lateef, G Tong, M Abdullah, NI Mazhar, Z Ahmad, MR Usman International Journal of u-and e-Service, Science and Technology 10 (8), 81-90, 2017 | 9 | 2017 |
| Role of celebrity endorsement in promoting employees’ organization identification: A brand-based perspective M Abdullah, S Ghazanfar, R Ummar, R Shabbir Frontiers in Psychology 13, 910375, 2022 | 6 | 2022 |
| Effect of sustainability claim on willingness to pay for upcycled food in digital era: differential effect of sustainability claim between virtue and vice product category S Ghazanfar, M Abdullah, R Ummar, R Shabbir, S Saqib Frontiers in Environmental Science 10, 870401, 2022 | 6 | 2022 |
| CONSUMER’S PURCHASING BEHAVIOUR FOR GREEN PACKAGING IN AN EMERGING MARKET W Ahmad, S Ghazanfar, M Ibrahim, M Nazim, AH Nadeem PalArch's Journal of Archaeology of Egypt/Egyptology 18 (08), 4792-4811, 2021 | 2 | 2021 |
| Does social media browse and usage intensity impact impulse purchase behavior of consumer? A moderating role of gender in f-commerce impulse purchase I Khan, S Ghazanfar, M Abdullah Ilkogretim Online 19 (3), 2743-2755, 2020 | 2 | 2020 |
| The Influence of Language Style on Buying Intention by using Mediating İmpact of Perceived Credibility: Empirical Study in Pakistan. Q Hussain, S Ghazanfar, M Abdullah, W Ahmad Turkish Online Journal of Qualitative Inquiry 12 (7), 2021 | | 2021 |
Dr Zeeshan AhmadAssistant Professor of MarketingVerified email at aumc.edu.pk
