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Esra Topcuoglu Schoen
Esra Topcuoglu Schoen
Indiana University Kokomo, School of Business
Verified email at iu.edu
Title
Cited by
Cited by
Year
Why hotel employees care about Corporate Social Responsibility (CSR): Using need satisfaction theory
H Kim, Y Rhou, E Topcuoglu, YG Kim
International Journal of Hospitality Management 87, 102505, 2020
1422020
The influence of green message types on advertising effectiveness for luxury and budget hotel segments
S Sahin, S Baloglu, E Topcuoglu
Cornell Hospitality Quarterly 61 (4), 443-460, 2020
682020
Green message strategies and green brand image in a hotel context
E Topcuoglu, H Kim, S Kim, S Kim
Journal of Hospitality Marketing & Management 31 (3), 311-325, 2022
472022
Internal Branding: Role of a Cocreated Corporate Event Message
LV Shulga, JA Busser, E Topcuoglu, DHR Molintas
Event Management 27 (2), 301-319, 2023
12023
The Short and Long-Term Effectiveness of Online Sales Promotion Type and Fit in Hotels
E Topcuoglu
University of Nevada, Las Vegas, 2020
12020
Competing for Change: The Effects of Competitive vs. Cooperative Message Framing on Consumer Conservation Behaviors
E Topcuoglu, P Gala, A White
2016 SMA Proceedings 420, 2016
12016
A Comparison of Green and Non-Green Advertising in the Hotel Industry
S Baloglu, E Topcuoglu, S Sahin
IEEE, 2019
2019
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