The Contributions of Neuromarketing in Marketing Research Hammou, Galib, Melloul Journal of Management Research 5 (4), 2013 | 153 | 2013 |
An Examination of the Influence of Organizational Structure Types and Management Levels on Knowledge Management Practices in Organizations Steiger, Hammou, Galib International Journal of Business and Management 9 (6), 2014 | 100 | 2014 |
Predicting Consumer Behavior: An Application of Technology Acceptance Model Galib, Hammou, Steiger International Journal of Marketing Studies 10 (3), 2018 | 55* | 2018 |
The Effect of National Culture on Strategic Behavior and Financial Performance: Evidence from the Cement Industry in Morocco and the United States of America Hammou, Steiger, Galib Journal of Management Research 6 (1), 2014 | 8 | 2014 |
Elucidating social customer behavior through the social behavioral model: An empirical investigation in social CRM MH Galib Alliant International University, 2013 | 3 | 2013 |
A comparative study between mobile and paper coupons MH Galib International Journal of Electronic Commerce Studies 14 (1), 057-094, 2023 | 2 | 2023 |
A comparative analysis of mobile marketing adoption in the light of Hofstede's cultural dimensions HB Al-Haddad, MH Galib International Journal of Online Marketing (IJOM) 10 (3), 62-89, 2020 | 2 | 2020 |
Consumer Intention Toward Participation in Proximity Marketing HB Al-Haddad, MH Galib, FAT Herzallah International Journal of E-Services and Mobile Applications (IJESMA) 16 (1 …, 2024 | 1 | 2024 |
Determinants of Customer Engagement: Role of User-Generated Content S Galib, M. H., Haddad, H., Amjad, A, Khaled, H., Bazi International Journal of Electronic Commerce Studies 14 (3), 69-88, 2023 | 1 | 2023 |
Sponsored advertisement: Does it contribute to brand equity? M Galib, H Paymaei International Journal of Sales, Retailing and Marketing 11 (1), 55-79, 2022 | 1 | 2022 |
An Empirical Study on Social Customer: Evidence from Social CRM MH Galib International Journal of Customer Relationship Marketing and Management …, 2016 | 1 | 2016 |
The Effect of Brand Heritage on Social Commerce Site Privacy Risk, Brand Equity, and Brand Advocacy HB Al Haddad, AH Al-Amad, S AlSmadi, KQ Hailat, MH Galib, ... Journal of Electronic Commerce in Organizations (JECO) 22 (1), 1-23, 2024 | | 2024 |
RELATIONSHIP BETWEEN AIRLINE SERVICE PERFORMANCE AND CUSTOMER COMPLAINTS FOR LEGACY NETWORK CARRIERS AND LOWCOST CARRIERS IN THE USA. DMA Baker, R Unni, M Galib Revista de turism-studii si cercetari in turism, 2024 | | 2024 |
Factors that Influenced Faculty Satisfaction with Transition to Online Classes during the COVID-19 Pandemic RM Unni, D Baker, S Kerr-Sims, M Galib Journal of Educational Technology Development and Exchange (JETDE) 17 (1 …, 2024 | | 2024 |
Who are the right customers for mobile and paper coupons? M Galib International Journal of Marketing and Advertising, 2023 | | 2023 |
Contribution of user-generated contents towards brand equity: An empirical study of online gaming M Galib The 21st International Business and Economy Conference 1 (1), 1, 2023 | | 2023 |
Social CRM: A View Through the Eyes of Customers MH Galib Diverse Methods in Customer Relationship Marketing and Management, 61-79, 2018 | | 2018 |