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Ilma Aulia Zaim
Ilma Aulia Zaim
School of Business and Management, Bandung Institute of Technology
Verified email at sbm-itb.ac.id - Homepage
Title
Cited by
Cited by
Year
Innovations in Service: Probing the Evidence in Sustainable Tourism
I Akbar, IA Zaim
The Asian Journal of Technology Management 12 (2), 132-148, 2019
82019
Sundanese Culture Representation in Tourism Marketing: A Visual Content and Semiotic Analysis of Website Pictorial Element
IA Zaim, MIP Koesoemadinata, SA Sari
The Asian Journal of Technology Management 15 (No. 3 (2022)), 224-234, 2023
32023
Proposed Marketing Strategy to Increase Re-Visit Intention and Purchase Intention of Tourist in Yogyakarta: Case of CV. Jogja Jalan Jalan
MNH Roffik, SA Wibowo, IA Zaim
European Journal of Business and Management Research 9 (3), 33-48, 2024
22024
Does user-generated video content motivate individuals to visit a destination? A non-visitor typology
IA Zaim, D Stylidis, K Andriotis, A Thickett
Journal of Vacation Marketing, 13567667241268369, 2024
22024
Proposed Marketing Strategy to Increase Sales for Indonesian Modestwear Retailer (Use Case: Toko Bani Adam)
ANC Hasanah, IA Zaim, SA Wibowo
Jurnal Ilmu Manajemen Advantage 7 (1), 16-29, 2023
12023
Young Indonesian Travellers’ Information Sources
IA Zaim
Tourism Marketing in East and Southeast Asia, 114, 2022
1*2022
Young British tourists' tourism-related information sources.
IA Zaim
Tourism marketing in Western Europe, 26-42, 2021
12021
Tourism Marketing in Western Europe
N Boukas, D Stylidis
CABI, 2021
12021
Projecting destinations via organic tourist videos: the role of appearance, production and content
IA Zaim, D Stylidis, K Andriotis, A Thickett
Tourism Recreation Research, 1-18, 2025
2025
Value Proposition Testing for Mad For Makeup
FA Rahmasari, IA Zaim
European Journal of Business and Management Research 9 (6), 34-38, 2024
2024
The Use of Instagram as a Social Media Platform for Branding of Resparking (Parking Operator by KAI Services)
ML Fajriawan, IA Zaim
Economics and Digital Business Review 5 (2), 673-682, 2024
2024
Proposed green marketing strategy to collaborate with tourism awareness group (Pokdarwis): Case study at Sein Farm, Bandung
A Metriyana, IA Zaim
Journal of Multidisciplinary Academic and Practice Studies 2 (3), 475-489, 2024
2024
Proposed Marketing Strategy for Shrüm by Mycl X Ōd Architecture Studio
TA Fathurrahman, IA Zaim
2024
Business Strategic Realignment for a Sustainable Fashion Brand:(Study Case of House of Majik as an Upcycling Fashion Brand)
B Ayularas, IA Zaim
Journal of Business and Management Review 5 (2), 105-123, 2024
2024
Business Plan Tani Berhasil: Rice Field Harvest Services Business Using Combine Harvester Machine
AA Jibril, IA Zaim
Journal of Business and Management 12 (1), 2023
2023
DAMPAK SERVICESCAPE TERHADAP INTENSI KUNJUNG KEMBALI MELALUI KEPUASAN PELANGGAN RESTORAN SELARAS
MDG Septiana, IA Zaim
Jurnal Pijar 1 (04), 955-963, 2023
2023
Proposed Integrated Marketing Strategy To Promote Brand Awareness Of Low-Waste Management
A Laksmitha, IA Zaim, A Kurniawan
2023
Tourism Marketing in East and Southeast Asia
D Stylidis, S Kim, J Kim
CABI, 2022
2022
Sustainable Tourism Through Community Participation
H Hudrasyah, IA Zaim, I Fatima
Proceedings of the 6th International Conference of Arte-Polis: Imagining …, 2017
2017
The Influence of Inclusive Brand Image in Indonesian Cosmetic Products on Customer Loyalty
RS Ong, IA Zaim, H Hudrasyah
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