| Taxonomy of buying decision approaches MD Bunn Journal of marketing 57 (1), 38-56, 1993 | 608 | 1993 |
| Stakeholder collaboration: Implications for stakeholder theory and practice GT Savage, MD Bunn, B Gray, Q Xiao, S Wang, EJ Wilson, ES Williams Journal of business ethics 96, 21-26, 2010 | 324 | 2010 |
| Stakeholder analysis for multi‐sector innovations MD Bunn, GT Savage, BB Holloway Journal of Business & Industrial Marketing 17 (2/3), 181-203, 2002 | 168 | 2002 |
| Anatomy of a social partnership: A stakeholder perspective EJ Wilson, MD Bunn, GT Savage Industrial Marketing Management 39 (1), 76-90, 2010 | 97 | 2010 |
| Interrelationships among key aspects of the organizational procurement process GK Hunter, MD Bunn, WD Perreault Jr International Journal of Research in Marketing 23 (2), 155-170, 2006 | 92 | 2006 |
| Key aspects of organizational buying: conceptualization and measurement MD Bunn Journal of the Academy of Marketing Science 22 (2), 160-169, 1994 | 81 | 1994 |
| Organizational memory: a new perspective on the organizational buying process J Eun Park, MD Bunn Journal of Business & Industrial Marketing 18 (3), 237-257, 2003 | 78 | 2003 |
| Situational risk in organizational buying: a basis for adaptive selling MD Bunn, BSC Liu Industrial Marketing Management 25 (5), 439-452, 1996 | 72 | 1996 |
| Government/business relationships: Insights into contract implementation S Wang, MD Bunn Journal of public procurement 4 (1), 84-115, 2004 | 71 | 2004 |
| Patterns of information source use across industrial purchase situations MD Bunn, SW Clopton Decision Sciences 24 (2), 457-478, 1993 | 59 | 1993 |
| Timeless and timely issues in distance education planning MD Bunn American Journal of Distance Education 15 (1), 55-68, 2001 | 51 | 2001 |
| Process heuristics in organizational buying: starting to fill a gap DW Barclay, MD Bunn Journal of Business Research 59 (2), 186-194, 2006 | 50 | 2006 |
| Outsourcing services in the healthcare sector WK Foxx, MD Bunn, V McCay Journal of Medical Marketing 9 (1), 41-55, 2009 | 44 | 2009 |
| Information search in industrial purchase decisions MD Bunn Journal of Business-to-Business Marketing 1 (2), 67-102, 1993 | 38 | 1993 |
| An empirical model of professional buyers' search effort MD Bunn, GT Butaney, NP Hoffman Journal of Business-to-Business Marketing 8 (4), 55-84, 2001 | 33 | 2001 |
| Understanding organizational buying behavior: The challenges of the 1990s MD Bunn Review of marketing, 227-259, 1990 | 24 | 1990 |
| Consumer perceptions of medical information sources: an application of multidimensional scaling MD Bunn Health Marketing Quarterly 10 (3-4), 83-104, 1993 | 18 | 1993 |
| Stakeholder perceptions and implications for technology marketing in multi-sector innovations: the case of intelligent transport systems MD Bunn, F Azmi, M Puentes International Journal of Technology Marketing 4 (2-3), 129-148, 2009 | 13 | 2009 |
| Aspects of consumer search for health information: A framework for structuring information problems MD Bunn Health Marketing Quarterly 11 (3-4), 75-98, 1994 | 10 | 1994 |
| Stakeholder relationship management in multi-sector innovations JD Hansen, MD Bunn Journal of Relationship Marketing 8 (3), 196-217, 2009 | 9 | 2009 |
Sijun WangLoyola Marymount UniversityVerified email at lmu.edu