Loading...
The system can't perform the operation now. Try again later.
Citations per year
Duplicate citations
The following articles are merged in Scholar. Their
combined citations
are counted only for the first article.
Merged citations
This "Cited by" count includes citations to the following articles in Scholar. The ones marked
*
may be different from the article in the profile.
Add co-authors
Co-authors
Follow
New articles by this author
New citations to this author
New articles related to this author's research
Email address for updates
Done
My profile
My library
Metrics
Alerts
Settings
Get journal articles
Get journal articles
Get my own profile
Cited by
All
Since 2020
Citations
120
116
h-index
3
3
i10-index
3
3
0
32
16
2019
2020
2021
2022
2023
2024
2025
3
11
13
23
29
31
4
Follow
Nandini Ramani
Assistant Professor,
Texas A&M University
Verified email at mays.tamu.edu
Marketing strategy
Articles
Cited by
Title
Sort
Sort by citations
Sort by year
Sort by title
Cited by
Cited by
Year
With power comes responsibility: How powerful marketing departments can help prevent myopic management
R Srinivasan, N Ramani
Journal of Marketing 83 (3), 108-125
, 2019
69
2019
The high stakes of outsourcing in health care
LL Berry, S Letchuman, N Ramani, P Barach
Mayo Clinic Proceedings 96 (11), 2879-2890
, 2021
28
2021
Effects of liberalization on incumbent firms’ marketing-mix responses and performance: Evidence from a quasi-experiment
N Ramani, R Srinivasan
Journal of Marketing 83 (5), 97-114
, 2019
21
2019
Digital multisided platforms: an innovation research agenda
R Srinivasan, N Ramani
Handbook of Research on New Product Development, 127-145
, 2018
2
2018
EXPRESS: Can Marketing Enable Firms to Counter Import Competition? Evidence from the China Shock
N Ramani
Journal of Marketing, 00222429251319310
, 2025
2025
Marketing in turbulent environments
N Ramani
2019
The system can't perform the operation now. Try again later.
Articles 1–6
Show more
Privacy
Terms
Help
About Scholar
Search help