Get my own profile
Co-authors
Fleura BardhiProfessor of Marketing, Cass Business School, City, University of LondonVerified email at city.ac.uk
Lez E. Trujillo-TorresUniversity of Illinois ChicagoVerified email at uic.edu
Francesca SobandeReader in Digital Media Studies, Cardiff UniversityVerified email at cardiff.ac.uk
Achilleas BoukisAssociate Professor in Marketing, University of BirminghamVerified email at bham.ac.uk
Olivier SibaiMarketing Lecturer, BirkbeckVerified email at bbk.ac.uk
Adèle GruenUniversité Paris Dauphine-PSLVerified email at dauphine.psl.eu
Maria Carolina ZanetteAssociate Professor at Neoma Business SchoolVerified email at neoma-bs.fr
Diego RinalloEMLYON Business SchoolVerified email at em-lyon.com
Delphine DIONESSEC Business SchoolVerified email at essec.edu
Giana M. EckhardtProfessor of Marketing, King's College LondonVerified email at kcl.ac.uk
Aleksandrina AtanasovaBayes Business School (formerly Cass), City, University of LondonVerified email at city.ac.uk
Tina LOWREYHEC ParisVerified email at hec.fr