Omnichannel retailing: The merging of the online and off-line environment M Frazer, BE Stiehler Global Conference on Business & Finance Proceedings 9 (1), 655, 2014 | 203 | 2014 |
Investigating retention and workplace implementation of board game learning in employee development M Wait, M Frazer Acta Commercii 18 (1), 1-7, 2018 | 16 | 2018 |
The effectiveness of board game learning as an educational tool in employee development M Wait, M Frazer Global Business and Technology Association, 2017 | 4 | 2017 |
Guidelines for retail employers to consider: Through the eyes of Gen Z soon-to-graduate retail students M Frazer, N Langa, DM Sefoka International Business Conference Proceedings, p1033-1045, 2021 | 1 | 2021 |
Customer experience, satisfaction and brand relevance: a South African grocery retail context perspective BESMMF M.P. Sedibe, G.S. Matthysen, P.M. Biko, G.A. Gomez 31st ANNUAL CONFERENCE OF THE SOUTHERN AFRICAN INSTITUTE FOR MANAGEMENT …, 2019 | 1 | 2019 |
Technology-enhanced teaching strategies for leadership development: A qualitative exploration of RETAIL LEADERSHIP education M Frazer The Southern Africa Inst i tute of Management Scientists, 34th Annual …, 2023 | | 2023 |
The Influence Of Employer Branding and Social Media Presence On Employee Attraction Among Young Adults: A South African Retail Sector Perspective MM Frazer, MBP Mathe, MD Zama, MOSK Zwane, MU Ebrahim 2022 INTERNATIONAL BUSINESS CONFERENCE, 2043, 2022 | | 2022 |
In-store experience, satisfaction, loyalty, and the moderating role of price image in the South African grocery sector M Frazer, B Stiehler-Mulder The Retail and Marketing Review 16 (2), 162-172, 2020 | | 2020 |
Product characteristic determinants of South African showroomers’ behaviour: a brick-and-click value perspective M Frazer, I Struweg International Conference on Business and Management Dynamics (ICBMD), 2019 | | 2019 |
What is your beef with South African Food Retail? A customer perspective M Frazer, B Stiehler 10th International Business Conferance, ISBN 978-0-620-71113-5, 2016 | | 2016 |
Omnichannel retailing: demonstrating the retailer’s call to participate in consumer decision-making M Frazer, B Stiehler 9th International Business Confernace: Zambia, 2015 | | 2015 |
Role perceptions of selling teams in the supply chain of a fast-moving consumer goods organisation M Frazer, C Jooste SAIMS (South African Institute of Management Science) 2013 Conference, 2013 | | 2013 |
Chapter 7: Pricing M Frazer Retail Management: A South African Persoective, 168-189, 2013 | | 2013 |
Chapter 12: Assests and Risks M Frazer Retail Managment: A South African Perspective, 282-294, 2013 | | 2013 |
Chapter 11: Customer service M Frazer Retail Management, A South African Perspective, 264-281, 2013 | | 2013 |
Retailers Perceptions of the Potential for Omni-Channel Retailing in South Africa M Frazer, BE Stiehler, A Adri, MA Meyer Copyright© 2013 Nelson Mandela Metropolitan University Business School All …, 2013 | | 2013 |
Role Perceptions of Mutually Dependent Salespeople in the Supply Chain of a Fast-Moving Consumer Goods Organisation M Frazer PQDT-Global, 2011 | | 2011 |
Innovative pathways to AI acceptance: How perceived ai utility and AI self-efficacy shape cross-generational adoption M Frazer | | |
CONCEPTUALISING INTEGRATED MARKETING COMMUNICATIONS (IMC) FOR POLITICAL ORGANISATIONS WITHIN FRAGILE STATES. N Mafuratidze, M Wait, M Frazer | | |
Conceptualising Integrated Marketing Communications (IMC) for political organisations within fragile states MS Wait, M Frazer, N Mafuratidze | | |