| When does corporate social irresponsibility become news? Evidence from more than 1,000 brand transgressions across five countries S Stäbler, M Fischer Journal of Marketing 84 (3), 46-67, 2020 | 112 | 2020 |
| The street music business: Consumer responses to buskers performing on the street and on online video platforms S Stäbler, KK Mierisch Marketing Letters 33 (2), 325-350, 2022 | 7 | 2022 |
| Why cheap, low-quality giveaways are bad for brands: Quality of freebies drives consumer attitudes, but personalization can help S Stäbler Journal of Advertising Research 61 (2), 164-177, 2021 | 7 | 2021 |
| How firm communication affects the impact of layoff announcements on brand strength over time S Stäbler, A Himme, A Edeling, M Backhaus International Journal of Research in Marketing 40 (3), 700-723, 2023 | 4 | 2023 |
| The unheard voice of marketing research: Breaking through to news and social media S Stäbler, M Haenlein Journal of the Academy of Marketing Science, 1-24, 2024 | 2 | 2024 |
| Breaking the news: how does CEO media coverage influence consumer and investor evaluations? S Stäbler, P Gala Marketing Letters, 1-18, 2024 | 2 | 2024 |
| Tracking the Environmental Costs of Household Grocery Purchases BJ Bronnenberg, T Bùi, B Deleersnyder, L Haerkens, G Knox, A van Lin, ... Available at SSRN 4687177, 2024 | 2 | 2024 |
| How do media report about academic research? an empirical study of over 15,000 marketing articles S Stäbler, M Haenlein MSI Working Paper Series (report no. 21-137). http://thearf-org-unifiedadmin …, 2021 | 2 | 2021 |
| The street music business: consumer responses to buskers performing on the street and on online video platforms S Samuel, MK Katharina Marketing Letters 33 (2), 325-350, 2022 | 1 | 2022 |
| Well-meant, poorly done: The negative consequences of giveaways S Stäbler Journal of Advertising Research, 2019 | | 2019 |
| When Do Media Outlets Report Negative News About a Brand? A Study of Corporate Social Irresponsibility Events Across Five Countries S Stäbler, M Fischer | | 2019 |
| Three Essays on the Positive and Negative Consequences of Corporate Social Responsibility and Irresponsibility S Stäbler Universität zu Köln, 2018 | | 2018 |
| Unethical Corporate Behaviour and Customer Brand Perception–A Cross-Cultural Study S Staebler Inequality, Trust and Ethics Conference: London, 2015 | | 2015 |
| Media Attention given to six CEO news types and its Influence on Consumer Evaluations P Gala, S Staebler | | |
| Impact of Corporate Social Responsibility News on Customer Brand Perception and Stock Return S Stäbler | | |
